产品和业务流程创新、竞争优势和出口业绩

IF 2.2 4区管理学 Q3 BUSINESS

Multinational Business Review Pub Date : 2023-06-01 DOI:10.1108/mbr-03-2022-0045

José Piñera-Salmerón, Raquel Sanz-Valle, D. Jiménez-Jiménez

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引用次数: 1

摘要

本文旨在通过考察不同类型的创新对出口绩效的影响，并检验该领域大多数研究的基本假设，即竞争优势在这种关系中起中介作用，从而有助于理解创新与出口绩效之间的关系。设计/方法/方法从文献综述中，本文提出了一个研究模型，该模型使用200家西班牙出口制造公司的样本进行估计。本研究采用问卷调查法收集数据，并采用偏最小二乘结构方程建模技术对数据进行分析。结果表明，产品和业务流程创新与出口绩效之间存在正相关关系，竞争优势在这种关系中起中介作用，但仅在成本基础上，而不是在差异化基础上。原创性/价值本文提供的证据表明，产品和业务流程创新与出口绩效正相关，竞争优势在这些关系中起中介作用，但仅当优势是低成本时。出乎意料的是，本文发现差异化与出口绩效无关，也无法解释创新与出口绩效之间的关系。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Product and business process innovation, competitive advantage and export performance

Purpose This paper aims to contribute to the understanding of the relationship between innovation and export performance by examining the effect of different types of innovation on export performance and testing the assumption underlying most studies in the field that competitive advantage mediates this relationship. Design/methodology/approach From the literature review, this paper proposes a research model that is estimated using a sample of 200 Spanish exporting manufacturing companies. Data for this study were collected with an ad hoc questionnaire, and the partial least squares structural equation modeling technique was chosen to analyze the data. Findings The results show that there is a positive relationship between product and business process innovation and export performance and that competitive advantage mediates this relationship, but only when it is based on costs, not on differentiation. Originality/value This paper provides evidence that product and business process innovation are positively related to export performance and that competitive advantage mediates these relationships, but only when the advantage is low cost. Unexpectedly, this paper finds that differentiation is neither related to export performance nor explains the relationship between innovation and export performance.

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来源期刊

Multinational Business Review BUSINESS-

CiteScore

5.40

自引率

14.80%

发文量

期刊介绍： Multinational Business Review publishes high quality and innovative peer-review research on the strategy, organization and performance of multinational enterprise (MNE), international business history, geography of international business, and the impact of international business on economic growth and development. The journal encourages papers that are cross-disciplinary in nature, and that address new and important issues in international business. Multinational Business Review also promotes research on under-represented regions such as Africa, Central and Eastern Europe, Latin America, and South East Asia and their MNEs, as well as under-studied topics such as the role of trade, investment and other public policies. Specific topics of interest include innovation and entrepreneurship in an international context; corporate governance and ownership; social, environmental and political risk; the role of multilateral institutions; and the nature of emerging market multinationals. The title seeks strong conceptual studies, contributing to the advancement of theories and frameworks, and sound empirical work, whether qualitative or quantitative, suggesting managerial, economic or government policy recommendations. The journal encourages replication studies that contribute to our understanding of the reliability and validity of current knowledge. Finally, Multinational Business Review welcomes proposals for perspectives pieces that offer critical and challenging viewpoints; surveys of the literature particularly those that use new and innovative bibliometric methods; and special issues on topics of relevance to Multinational Business Review.