企业社会责任活动对企业绩效的影响

IF 2.9 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM

International Journal of Hospitality & Tourism Administration Pub Date : 2020-12-16 DOI:10.1080/15256480.2020.1862018

Wooyoung Shin, Soonwook Hong

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引用次数: 1

摘要

摘要本研究旨在检验韩国酒店企业社会责任活动对其经营业绩的影响。此外，本研究还考察了酒店企业社会责任活动对其经营业绩的影响。捐赠是企业社会责任的一项代表性活动。分析表明，酒店企业的社会责任活动对其经营业绩有积极影响。另一方面，酒店企业的社会责任活动对其经营业绩产生了负面影响。本研究的意义在于，它调查了酒店业很少开展的企业社会责任活动与企业绩效之间的关系。酒店企业应该付出更多的努力，使其企业社会责任活动能够带来良好的经营业绩。

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The Effects of Corporate Social Responsibility Activities on Business Performance

ABSTRACT This study aims to examine the effects of CSR activities of Korean hospitality companies on their business performance. In addition, this study examines the effects of CSR activities of hotel companies among hospitality companies on their business performance. Donation is a representative activity of CSR. Analyses show that hospitality companies’ CSR activities have positive effects on their business performance. On the other hand, hotel companies’ CSR activities have negative effects on their business performance. The present study is meaningful in that it investigated the relationship between CSR activities, which have rarely been conducted in the hospitality industry, and business performance. Hotel companies should make more efforts so that their CSR activities would result in good business performance.

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来源期刊

International Journal of Hospitality & Tourism Administration HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

6.30

自引率

8.60%

发文量

期刊介绍： The International Journal of Hospitality & Tourism Administration is an applied, internationally oriented hospitality and tourism management journal designed to help practitioners and researchers stay abreast of the latest developments in the field as well as facilitate the exchange of ideas. The journal addresses critical competency areas that will help practitioners be successful in this growing field now and into the future. An exciting and challenging international forum, the journal reflects current happenings and trends in the industry.