印度有机食品的市场扩张:消费者态度评估

Q2 Economics, Econometrics and Finance

International Journal of Green Economics Pub Date : 2020-11-23 DOI:10.1504/ijge.2020.10033753

M. Farhan

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引用次数: 1

摘要

现在，一天的顾客更倾向于健康的生活方式和有机食品的消费。本文的目的是了解买方支付更高价格的意图。这项研究的重点是顾客对有机食品的购买习惯。2018年，500名受访者的主要数据来自印度旁遮普邦的不同地区。为了计算结果，使用描述性统计、多元回归和因素分析。研究结果表明，健康和食品安全是意图支付更高价格背后最重要的两个动机。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Market expansion for organic food in India: assessing the consumers' attitude

Now a day's customers are more inclined towards a healthy lifestyle and consumption of organic food. The purpose of this paper is to comprehend the buyer intension to pay a higher price. This study focused on purchasing habit of customers towards organic food. Primary data of 500 respondents were collected from different areas of Punjab state of India in 2018. To calculate the results, descriptive statistics, multiple regression and factor analysis were used. Results of the research show that health and food safety are the two most important motives behind the intention to pay a higher price.

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来源期刊

International Journal of Green Economics Economics, Econometrics and Finance-Economics, Econometrics and Finance (all)

CiteScore

3.40

自引率

0.00%

发文量

期刊介绍： IJGE, a peer-reviewed international journal, proposes and fosters discussion on all aspects of Green Economics. It contributes to international research and practice in Green Economics with the aim of encouraging economic change and the positioning of Green Economics at the centre of the Economics disciplines. Green Economic theories and policies, tools, instruments and metrics are developed with the aim of offering practical and theoretical solutions and proposals to facilitate a change to the current economic models for the benefit of the widest number of people and the planet as a whole. IJGE focuses particularly on resource management, on meeting peoples’ needs and the impact and effects of international trends and how to increase social justice.