“描绘”仇外心理：新冠肺炎期间口罩的视觉框架及其对技术传播宣传的启示

IF 1.8 2区文学 Q3 BUSINESS

Journal of Business and Technical Communication Pub Date : 2021-01-01 DOI:10.1177/1050651920958501

T. Batova

{"title":"“描绘”仇外心理：新冠肺炎期间口罩的视觉框架及其对技术传播宣传的启示","authors":"T. Batova","doi":"10.1177/1050651920958501","DOIUrl":null,"url":null,"abstract":"This article reviews images of people of Asian descent wearing masks in popular press articles discussing mask shortages and argues that visual framing had the potential of fueling racial antagonism during the initial months of COVID-19’s spread across the United States. Technical communicators need to include globalized perspectives in educational materials about masks as an advocacy strategy that can help communities and individuals to navigate the crisis situation and better protect themselves and those around them.","PeriodicalId":46414,"journal":{"name":"Journal of Business and Technical Communication","volume":"35 1","pages":"50 - 56"},"PeriodicalIF":1.8000,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/1050651920958501","citationCount":"6","resultStr":"{\"title\":\"“Picturing” Xenophobia: Visual Framing of Masks During COVID-19 and Its Implications for Advocacy in Technical Communication\",\"authors\":\"T. Batova\",\"doi\":\"10.1177/1050651920958501\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This article reviews images of people of Asian descent wearing masks in popular press articles discussing mask shortages and argues that visual framing had the potential of fueling racial antagonism during the initial months of COVID-19’s spread across the United States. Technical communicators need to include globalized perspectives in educational materials about masks as an advocacy strategy that can help communities and individuals to navigate the crisis situation and better protect themselves and those around them.\",\"PeriodicalId\":46414,\"journal\":{\"name\":\"Journal of Business and Technical Communication\",\"volume\":\"35 1\",\"pages\":\"50 - 56\"},\"PeriodicalIF\":1.8000,\"publicationDate\":\"2021-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"https://sci-hub-pdf.com/10.1177/1050651920958501\",\"citationCount\":\"6\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Business and Technical Communication\",\"FirstCategoryId\":\"98\",\"ListUrlMain\":\"https://doi.org/10.1177/1050651920958501\",\"RegionNum\":2,\"RegionCategory\":\"文学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q3\",\"JCRName\":\"BUSINESS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Business and Technical Communication","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1177/1050651920958501","RegionNum":2,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"BUSINESS","Score":null,"Total":0}

引用次数: 6

摘要

这篇文章回顾了讨论口罩短缺的流行新闻文章中亚裔戴口罩的照片，并认为在新冠肺炎在美国蔓延的最初几个月里，视觉框架有可能加剧种族对立。技术传播者需要在有关口罩的教育材料中纳入全球化的观点，作为一种宣传策略，帮助社区和个人应对危机，更好地保护自己和周围的人。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文本刊更多论文

“Picturing” Xenophobia: Visual Framing of Masks During COVID-19 and Its Implications for Advocacy in Technical Communication

This article reviews images of people of Asian descent wearing masks in popular press articles discussing mask shortages and argues that visual framing had the potential of fueling racial antagonism during the initial months of COVID-19’s spread across the United States. Technical communicators need to include globalized perspectives in educational materials about masks as an advocacy strategy that can help communities and individuals to navigate the crisis situation and better protect themselves and those around them.

求助全文

通过发布文献求助，成功后即可免费获取论文全文。去求助

来源期刊

Journal of Business and Technical Communication Multiple-

CiteScore

5.10

自引率

18.20%

发文量

期刊介绍： JBTC is a refereed journal that provides a forum for discussion of communication practices, problems, and trends in business, professional, scientific, and governmental fields. As such, JBTC offers opportunities for bridging dichotomies that have traditionally existed in professional communication journals between business and technical communication and between industrial and academic audiences. Because JBTC is designed to disseminate knowledge that can lead to improved communication practices in both academe and industry, the journal favors research that will inform professional communicators in both sectors. However, articles addressing one sector or the other will also be considered.