感知风险对手机银行使用意愿的影响:信任作为中介和调节者

Q3 Economics, Econometrics and Finance
H. N. Van, Long Pham, S. Williamson, V. Huong, Pham Xuan Hoa, Pham Lam Hanh Trang
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引用次数: 17

摘要

本研究考察了感知风险、信任和使用手机银行意愿之间的关系。该研究模型基于从越南最大的股份制商业银行之一的客户那里收集的数据得到了证实。统计分析结果表明,该研究模型解释了60.2%的使用手机银行意愿的可变性。研究结果还表明,感知风险包括财务风险、社会风险、时间风险、隐私风险、安全风险和绩效风险。此外,感知风险与信任和使用手机银行的意愿呈负相关,而信任与使用手机银行意愿呈正相关。这些启示对提高使用手机银行的意愿是有益的。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Impact of perceived risk on mobile banking usage intentions: trust as a mediator and a moderator
This study examines the relationships among perceived risk, trust, and intention to use mobile banking. The research model is confirmed based on data collected from the customers of one of Vietnam's largest joint stock commercial banks. The results of statistical analysis show that the research model explains 60.2% of the variability of intention to use mobile banking. The results also show that perceived risk includes components such as financial risk, social risk, time risk, privacy risk, security risk, and performance risk. Furthermore, perceived risk is negatively related to trust and intention to use mobile banking, and trust has a positive relationship with intention to use mobile banking. Implications are drawn and useful for improving intention to use mobile banking.
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来源期刊
International Journal of Business and Emerging Markets
International Journal of Business and Emerging Markets Business, Management and Accounting-Business and International Management
CiteScore
1.40
自引率
0.00%
发文量
27
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