{"title":"通过自尊、自恋和自我展示来预测印度青年的自拍行为","authors":"Jamal Abdul Nasir Ansari, M. Azhar","doi":"10.31620/jccc.06.22/03","DOIUrl":null,"url":null,"abstract":"The phenomenon of taking and sharing selfies on social networking sites (SNSs) has become pervasive in everyday life. This empirical study was carried out to investigate significant predictors of selfie-posting behavior. A web-based survey was conducted on social media users geographically located in Lucknow (India). A total of 1073 social media users participated in the survey. Structural Equation Modelling (SEM), an interdependence technique, was employed for the measurement and the structural relationship among the latent factors. The study confirmed that self-esteem and narcissism are significant predictors of selfie-posting behavior. However, exhibitionism is not a significant predictor of selfie-posting behavior. Moreover, self–esteem is also a significant predictor of narcissism. The findings of the present study underline that Facebook (26.3) per cent was a top platform for groupies selfie posting; similarly, WhatsApp (25.8) per cent was noted as the top platform for individual selfie posting.","PeriodicalId":37311,"journal":{"name":"Journal of Content, Community and Communication","volume":" ","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"PREDICTING SELFIE-POSTING BEHAVIOR THROUGH SELF-ESTEEM, NARCISSISM AND EXHIBITIONISM AMONG INDIAN YOUNG YOUTH\",\"authors\":\"Jamal Abdul Nasir Ansari, M. Azhar\",\"doi\":\"10.31620/jccc.06.22/03\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The phenomenon of taking and sharing selfies on social networking sites (SNSs) has become pervasive in everyday life. This empirical study was carried out to investigate significant predictors of selfie-posting behavior. A web-based survey was conducted on social media users geographically located in Lucknow (India). A total of 1073 social media users participated in the survey. Structural Equation Modelling (SEM), an interdependence technique, was employed for the measurement and the structural relationship among the latent factors. The study confirmed that self-esteem and narcissism are significant predictors of selfie-posting behavior. However, exhibitionism is not a significant predictor of selfie-posting behavior. Moreover, self–esteem is also a significant predictor of narcissism. The findings of the present study underline that Facebook (26.3) per cent was a top platform for groupies selfie posting; similarly, WhatsApp (25.8) per cent was noted as the top platform for individual selfie posting.\",\"PeriodicalId\":37311,\"journal\":{\"name\":\"Journal of Content, Community and Communication\",\"volume\":\" \",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2022-06-30\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Content, Community and Communication\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.31620/jccc.06.22/03\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"Social Sciences\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Content, Community and Communication","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.31620/jccc.06.22/03","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"Social Sciences","Score":null,"Total":0}
PREDICTING SELFIE-POSTING BEHAVIOR THROUGH SELF-ESTEEM, NARCISSISM AND EXHIBITIONISM AMONG INDIAN YOUNG YOUTH
The phenomenon of taking and sharing selfies on social networking sites (SNSs) has become pervasive in everyday life. This empirical study was carried out to investigate significant predictors of selfie-posting behavior. A web-based survey was conducted on social media users geographically located in Lucknow (India). A total of 1073 social media users participated in the survey. Structural Equation Modelling (SEM), an interdependence technique, was employed for the measurement and the structural relationship among the latent factors. The study confirmed that self-esteem and narcissism are significant predictors of selfie-posting behavior. However, exhibitionism is not a significant predictor of selfie-posting behavior. Moreover, self–esteem is also a significant predictor of narcissism. The findings of the present study underline that Facebook (26.3) per cent was a top platform for groupies selfie posting; similarly, WhatsApp (25.8) per cent was noted as the top platform for individual selfie posting.
期刊介绍:
Amity School of Communication, AUMP, Gwalior is publishing a bi-annual referred and peer-reviewed journal named “Journal of Content, Community & Communication”. The Journal of Content, Community & Communication aims at delving into inquiry into and providing a forum for discussion pertaining to contemporary communication issues within wider social, economic, cultural and technological contexts. The journal promotes analyzing contemporary communication issues in new light and research. It will aim at bringing to the surface, innovative ways of research to initiate a dialogue on an array of subject matters in the field of communication theory and practice. The journal will engage in a wide range of themes in the media studies, digital media, and communication management among others.