Aspectos genéricos, formales y teóricos sobre narrativa serial en la saga Casasola de Bernardo Esquinca

The serial narrative strategies, both in massive media (like television and movies) and editorial products, are increasingly popular between spectators and creators; due to this, the studies regarding them are gaining importance. The main goal in this article is to trace what narrative strategies are used by the Mexican author Bernardo Esquinca in his book series known as the Casasola saga, four novels create an interdependent book series that depends on one another and provokes curiosity in the reader to continue their reading. For this, works by various specialists on seriality that have set the bases for the subject will be used. Moreover, the aspects of fantasy and terror that these novels use and which have gained editorial success, will be highlighted.