一个矛盾的平衡:莎士比亚对酒店管理的见解

IF 3 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM
Mohammad Shahidul Islam
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引用次数: 0

摘要

本文探讨了莎士比亚关于好客的思想是如何在现代酒店客人中产生共鸣的。以《罗密欧与朱丽叶》、《麦克白》和《暴风雨》三部戏剧为中心,我们分析了莎士比亚笔下好客的细微差别,并探讨了他的见解对现代酒店经理的启示。莎士比亚将热情好客描述为自相矛盾,强调了平衡客户期望和企业目标以提高客人满意度和忠诚度的重要性。从上述剧本中,我们提出了创造热情好客的环境和建立积极的员工互惠关系的实用策略。本文为酒店业提供了重要的概念启示,并通过为酒店经理提出一种商业模式来将莎士比亚的酒店理念付诸实践,提供了可操作的见解。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Striking a paradoxical balance: Shakespearean insights for hospitality management
This paper examines how Shakespeare’s thoughts on hospitality still resonate with modern-day hotel guests. Focusing on three plays - Romeo and Juliet, Macbeth, and The Tempest - we analyze the nuances of hospitality as depicted by Shakespeare and explore the implications of his insights for modern hotel managers. Shakespeare’s portrayal of hospitality as paradoxical highlights the importance of balancing customer expectations and corporate goals to enhance guest satisfaction and loyalty. Drawing from the mentioned plays, we propose practical strategies for creating a hospitable environment and building positive guest-employee reciprocity and relationships. This paper provides significant conceptual implications for the hospitality industry and offers actionable insights by proposing a business model for hotel managers to adapt Shakespearean hospitality concepts into practice.
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来源期刊
Tourism and Hospitality Research
Tourism and Hospitality Research HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
7.40
自引率
8.60%
发文量
63
期刊介绍: Tourism and Hospitality Research is firmly established as a leading and authoritative, peer-reviewed journal for tourism and hospitality researchers and professionals. Tourism and Hospitality Research covers: • Hospitality and tourism operations • Marketing and consumer behaviour • HR management • Social Media and Marketing • Technology • Planning and development • Policy • Performance and financial management • Strategic implications • Environmental aspects • Forecasting and prediction • Revenue management • Impact assessment and mitigation • Globalisation • Research methodologies • Leisure and culture • Risk Management • Change Management
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