你想要这份工作吗?专业网络服务档案中自生成的文本和图片提示对专业技能评价的影响与交互

IF 3.4 2区 心理学 Q1 COMMUNICATION
Emese Domahidi, Martin Merkt, Christina Thiersch, S. Utz, Anne Schüler
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引用次数: 0

摘要

摘要求职者在LinkedIn等专业网络服务(PNS)上的个人资料中的自我介绍可能对评估他们的专业知识至关重要。重要的是,在PNS档案中,基于图片和基于文本的自我生成提示一起显示,两者都可能影响专业知识评估。在三个实验中,我们通过调查自我生成的文本和图片线索对求职者专业知识评估的影响,系统地分析了PNS档案背景下的印象形成。向学生参与者展示了不同的PNS档案,这些档案根据通过文本(即对经验和教育的描述)和图片(即档案所有者的照片与占位符)传达的专业知识水平(高与中与低)而有系统地变化。我们的研究结果表明,在PNS档案的专业知识评估中,文本优先,因为文本专业知识至关重要,独立于图片专业知识。然而,图片专业知识在高文本专业知识的情况下尤为重要。占位符总是比高专业度图片产生更多的负面判断,有时甚至会产生与低专业度图片相同的效果。最后,我们讨论了PNS中印象形成的理论构建和自我呈现的实际后果。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
You Want This Job? Influence and Interplay of Self-Generated Text and Picture Cues in Professional Networking Service Profiles on Expertise Evaluation
ABSTRACT Job applicants’ self-presentation in their profiles on professional networking services (PNS), such as LinkedIn, may be crucial for the evaluation of their expertise for a job. Importantly, on PNS profiles, self-generated picture-based and text-based cues are shown together, and both may influence expertise evaluations. In three experiments, we systematically analyzed impression formation in the context of PNS profiles by investigating the influence of self-generated textual and pictorial cues on job applicants’ expertise evaluations. Student participants were presented with different PNS profiles that were systematically varied by the level of expertise (high vs. medium vs. low) conveyed through text (i.e., a description of experience and education) and pictures (i.e., a photo of the profile owner vs. a placeholder). Our results revealed a textual primacy in expertise evaluations of PNS profiles, as text expertise was crucial, independent of picture expertise. However, picture expertise was particularly important in cases of high text expertise. Placeholders always resulted in more negative judgments than high-expertise pictures and sometimes even had the same effect as low-expertise pictures. Finally, we discuss implications for theory building on impression formation and practical consequences for self-presentation in PNS.
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来源期刊
Media Psychology
Media Psychology Multiple-
CiteScore
8.60
自引率
7.10%
发文量
30
期刊介绍: Media Psychology is an interdisciplinary journal devoted to publishing theoretically-oriented empirical research that is at the intersection of psychology and media communication. These topics include media uses, processes, and effects. Such research is already well represented in mainstream journals in psychology and communication, but its publication is dispersed across many sources. Therefore, scholars working on common issues and problems in various disciplines often cannot fully utilize the contributions of kindred spirits in cognate disciplines.
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