Challenging Valuations: How Rankings Navigate Contestation

Abstract Accounts of why rankings are pervasive features of the modern world focus mostly on their properties as valuation devices that, upon entering the public sphere, exert pressure on the ranked. In doing so, however, research tends to overlook the important role played by the different types of organizations that produce rankings. To remedy this, the article draws from a qualitative study consisting of semi-structured interviews with members of these organizations to show that they put a great deal of effort into addressing and responding to different kinds of criticism. Working towards building and maintaining the credibility of rankings is thus revealed to require constant attention by their producers, who devise multiple procedures and rhetorical strategies to this end.