适应商业模式，实现数字化原生产品的国际规模化

IF 8.9 1区管理学 Q1 BUSINESS

Journal of World Business Pub Date : 2023-02-01 DOI:10.1016/j.jwb.2022.101418

Irina Mihailova

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引用次数: 11

摘要

本研究透过商业模式的视角，检视数位企业实现国际规模的过程与机制。在对芬兰文化产业企业的探索性多案例研究中，研究发现，诞生于数字时代的企业通过迭代过程调整其商业模式，以实现实际规模运营。本研究揭示了商业模式适应过程的指导机制，并强调了动态能力在其就业中的作用。研究结果通过提供已实现的国际数字规模和商业模式在其实施中的作用的概念化，扩展了现有的规模理论。

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Business model adaptation for realized international scaling of born-digitals

This study examines the process and mechanisms of realized international scaling of born-digital firms through the business model lens. In an explorative multiple-case study of Finnish firms in cultural industries, it finds that born-digital firms adapt their business models through an iterative process to achieve practically scaled operations. The research unpacks the mechanisms guiding the process of business model adaptation and highlights the role of dynamic capabilities in their employment. The findings extend existing theorizing on scaling by offering a conceptualization of realized international digital scaling and the role of the business model in its implementation.

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来源期刊

Journal of World Business BUSINESS-

CiteScore

16.50

自引率

11.20%

发文量

期刊介绍： The Journal of World Business holds a distinguished position as a leading publication within the realm of International Business. Rooted in a legacy dating back to 1965, when it was established as the Columbia Journal of World Business, JWB is committed to disseminating cutting-edge research that reflects significant advancements in the field. The journal actively seeks submissions that propel new theoretical frameworks and innovative perspectives on International Business phenomena. Aligned with its domain statement, submissions are expected to possess a clear multinational, cross-border, or international comparative focus, while remaining pertinent to the study of management and organizations. JWB particularly encourages submissions that challenge established theories or assumptions, presenting pioneering or counterintuitive findings. With an inclusive approach, the journal welcomes contributions from diverse conceptual and theoretical traditions, encompassing allied social sciences and behavioral sciences. Submissions should either develop new theories or rigorously test existing ones, employing a variety of qualitative, quantitative, or other methodological approaches. While JWB primarily caters to scholars and researchers, it values contributions that explore implications for Multinational Enterprises and their management, as well as ramifications for public policy and the broader societal role of business.