推动商业部门进行数字交易以促进企业生存的指导方针:2019冠状病毒病对泰国中小企业业务影响的案例研究

IF 1.1 Q4 MANAGEMENT

Polish Journal of Management Studies Pub Date : 2022-12-01 DOI:10.17512/pjms.2022.26.2.18

Thepparat Phimolsathien

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引用次数: 0

摘要

本研究的目的是研究中小企业对数字金融交易的数字素养水平以及数字交易对中小企业商业交易的影响水平，并调查数字素养和数字交易能力对数字交易对小企业商业运营影响的影响。以问卷调查和访谈为工具，研究发现，总体数字素养、能力和能力被认为处于中等水平。数字交易对中小企业的影响很大，而新冠肺炎疫情对中小企业企业的总体影响最高。此外，研究发现，数字素养、能力、能力和数字交易素养会影响数字交易对中小企业经营的影响。总的来说，他们可以预测40.7%的影响。数字交易素养、数字能力和能力影响新冠肺炎疫情的影响。总的来说，他们可以预测61.6%的影响。该研究提出了四种鼓励中小企业采用数字交易实现业务连续性的方法：1）提高中小企业的数字金融管理素养2）促进金融交易数字创新的发展，包括支持系统和更新3）推广数据分析和管理技术4）对监管金融机构的机构进行法律改革。©2022，捷克理工大学。保留所有权利。

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查看原文本刊更多论文

GUIDELINES FOR DRIVING BUSINESS SECTOR INTO DIGITAL TRANSACTIONS FOR BUSINESS SURVIVAL: A CASE STUDY OF THE IMPACT OF COVID-19 TO SMES BUSINESS IN THAILAND

The purposes of this research are to study SMEs' level of digital literacy for digital financial transactions and the level of impact of digital transactions on SMEs' business transactions and to investigate the effect of digital literacy and competence for digital transactions on the impact of digital transactions on SMEs' business operations. Employing questionnaires and interviews as tools, the research finds that overall digital literacy, competence and capability are perceived to be at mid-level. The impact of digital transactions on SMEs businesses is high, while the overall impact of the COVID-19 pandemic situation on SMEs businesses is at the highest level. Moreover, the research finds that digital literacy, competence, capability, and digital transaction literacy influence the impact of digital transactions on SMEs' business operations. Altogether, they can forecast 40.7 % of the impact. Digital transaction literacy, digital competence and capability influence the impact of the COVID-19 pandemic situation. Altogether, they can forecast 61.6 % of the impact. The research proposes four ways to encourage SMEs to adopt digital transactions for business continuity: 1) promotion of SMEs' literacy for digital financial management 2) promotion of the development of digital innovation for financial transactions, including a support system and updates 3) promotion of data analysis and management technology 4) legal overhaul of agencies overseeing financial institutions. © 2022, Czestochowa University of Technology. All rights reserved.

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来源期刊

Polish Journal of Management Studies MANAGEMENT-

CiteScore

3.30

自引率

6.70%

发文量

期刊介绍： The journal is edited by international management practitioners and academicians. It is a double blind peer reviewed international academic journal that publishes scientific research papers from various disciplines related to Management.