六、七十年代文佑植旅游海报的特点与时代背景

Q1 Arts and Humanities
Hyeon Joo Kang
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Also, an interview was conducted with Baik Kumnam, who was a student of Moon Woosik when he worked at Hongik University. Catalogs of Exhibitions such as ‘Moon Woosik: Memories of Longing’, ‘Modern Design: The Art of Life, Industry and Diplomacy’ and ‘The Korean Industrial Artist Association Member Exhibitions’ were referenced. In addition, various newspaper and magazine articles and videos related to Moon Woosik were investigated. The period focused on in this study is about 15 years from 1964, when Moon Woosik first exhibited his poster at The Korean Industrial Artist Association Member Exhibition, to 1979, when he left Hongik University. Results The social and cultural atmosphere of the mid-1960s and the situation in the field of design influenced Moon Woosik, who was a painter, to become a designer and design educator. At the time, tourism was a popular theme among designers as the government implemented a policy to promote the tourism industry. 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The Characteristics and Historical Background of Moon Woosik’s Tourism Posters in the 1960s and the 1970s
Background Moon Woosik (1932-2010) majored in fine art and worked as a painter in the 1950s and 1960s before starting design activities in the mid-1960s. He was also a design educator teaching graphic design at Hongik University from 1966 to 1979. As the field of design became institutionalized and specialized, Moon Woosik, who had a dual identity as an artist and designer, was forgotten. Then, his work was recently introduced through ‘Modern Design: The Art of Life, Industry and Diplomacy’ exhibition (2022.11.23.~2023.03.26.) held at the National Museum of Modern and Contemporary Art. This study aims to examine Moon Woosik's life and design activities that have not been well known, focusing on his tourism posters. Methods Moon Soyon, the second daughter of Moon Woosik, was interviewed and the family collection was reviewed. Also, an interview was conducted with Baik Kumnam, who was a student of Moon Woosik when he worked at Hongik University. Catalogs of Exhibitions such as ‘Moon Woosik: Memories of Longing’, ‘Modern Design: The Art of Life, Industry and Diplomacy’ and ‘The Korean Industrial Artist Association Member Exhibitions’ were referenced. In addition, various newspaper and magazine articles and videos related to Moon Woosik were investigated. The period focused on in this study is about 15 years from 1964, when Moon Woosik first exhibited his poster at The Korean Industrial Artist Association Member Exhibition, to 1979, when he left Hongik University. Results The social and cultural atmosphere of the mid-1960s and the situation in the field of design influenced Moon Woosik, who was a painter, to become a designer and design educator. At the time, tourism was a popular theme among designers as the government implemented a policy to promote the tourism industry. Moon Woosik used watercolor paints for posters, and he enjoyed using objects related to hobbies and leisure activities that reflect the modern lifestyle against a natural landscape background. His posters were praised for their delicate drawing skills and expressive power. Then, as message communication became more important than image expression in graphic design, and new media such as photography, silk screen, and printing were used, his manual work was gradually forgotten.
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来源期刊
Archives of Design Research
Archives of Design Research Arts and Humanities-Visual Arts and Performing Arts
CiteScore
0.60
自引率
0.00%
发文量
52
期刊介绍: Archives of Design Research (ADR) is an international journal publishing original research in the field of design, including industrial design, visual communication design, interaction design, space design, and service design. It also invites research outcomes from design-related interdisciplinary fields such as the humanities, arts, technology, society and business. It is an open-access journal, publishing four issues per year. Currently papers are published in both English and Korean with an English abstract. ADR aims to build a strong foundation of knowledge in design through the introduction of basic, applied and clinical research. ADR serves as a venue and platform to archive and transfer fundamental design theories, methods, tools and cases. Research areas covered in the journal include: -Design Theory and its Methodology -Design Philosophy, Ethics, Values, and Issues -Design Education -Design Management and Strategy -Sustainability, Culture, History, and Societal Design -Human Behaviors, Perception, and Emotion -Semantics, Aesthetics and Experience in Design -Interaction and Interface Design -Design Tools and New Media -Universal Design/Inclusive Design -Design Creativity -Design Projects and Case Studies
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