令人难忘的美食体验的关键维度:q方法论的应用

IF 11.9 1区管理学 Q1 BUSINESS

Journal of Hospitality Marketing & Management Pub Date : 2023-03-11 DOI:10.1080/19368623.2023.2188625

Dora Rašan, Marina Laškarin Ažić

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引用次数: 1

摘要

摘要美食被认为是一种重要的资源，也是令人难忘的旅游体验的关键组成部分。一些研究探索了令人难忘的美食体验（MGE），但无法提供该主题的全面概述。本研究的目的是增进有关MGE的知识。研究综合Q方法（QMRS）用于确定MGE维度，并支持研究过程中的定性和定量方法。该研究的结果通过提供一个概念模型，有助于更好地理解MGE。

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Key dimensions of memorable gastronomic experience: application of Q-methodology

ABSTRACT Gastronomy is considered a vital resource and is a key component of a memorable tourism experience. Some studies have explored memorable gastronomic experience (MGE) but have been unable to provide a comprehensive overview of the topic. The purpose of this research is to advance knowledge in relation to MGE. The Q-methodology of research synthesis (QMRS) was applied to identify MGE dimensions and support qualitative and quantitative approaches within the research process. The findings of the study contribute to a greater understanding of MGE by providing a conceptual model.

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来源期刊

Journal of Hospitality Marketing & Management Multiple-

CiteScore

20.90

自引率

6.40%

发文量

期刊介绍： The Journal of Hospitality Marketing & Management serves as a peer-reviewed platform dedicated to advancing understanding, practice, and education in hospitality marketing and management. It strives to foster the development of knowledge and theory by promoting new ideas, models, approaches, and paradigms. Embracing a multifaceted approach that spans administrative disciplines, liberal arts, and social sciences, the journal disseminates knowledge through high-quality, peer-reviewed research papers, reports, and book reviews. It stands as a unique forum for the community of students, academics, and practitioners who share a common interest and commitment to the field of hospitality marketing and management.