Management of Conflicts within Beer Drinking Settings

The study examined the role played by the intake of alcohol in as far as resolution of conflicts is concerned. The qualitative investigative study sought to respond to the following aspects; prominent conflicts experienced in beer drinking places, causes of the conflicts and prominent resolution measures applied. It was guided by the Public Sphere theory propounded by Jurgen Habermas which argues that public sphere is an area in social life where people assemble and liberally discuss detecting societal conflicts and effect solutions. The study observed 2 Clubs; X and Y at Chikwanha Business Centre and Zengeza 4 Aquatic shops in Seke rural and urban respectively, Zimbabwe over a three month period. Observations were consistent every Fridays and Saturdays from 1000 hours till 2300 hours. Data were analysed using latent content analysis to allow examination of the participants‟ mannerisms and narratives. The study established that beer drinking leads to more intuition, creativity and audacity regarding adoptability of conflict resolution measures. It also revealed that the most drunken parties implemented the most effective and sustainable conflict resolution measures. The study also noted that beer is a necessary commodity for social stability if religious, cultural and economic rules allow. Keywords : conflict resolution, conflict management, public sphere, beer, conflict