The Perception of Medical Doctors on the Part of Hindu, Russian and Kazakh Linguoculture Bearers: Association Experiment

The objective of the article is to study the perception of medical doctors by Hindu, Russian and Kazakh linguoculture bearers by means of cognitive analysis of association data obtained from the psycholinguistic experimental study conducted among Hindi, Russian and Kazakh native speakers. Methods of the research include a free association experiment with a stimulus words डॉक्टर in Hindi, врач in Russian, and дəрігер in Kazakh, modelling the associative field DOCTOR and its cognitive structure, defining the universal and ethno-specific features of medical doctors as perceived by the representatives of Indian, Russian and Kazakh nations. The obtained associative data were distributed according to the frequency criterion, followed by content analysis and categorization. As a result, while comparing association fields in Hindi, Russian, and Kazakh languages the quantitative asymmetry of semantic zones and their associates is revealed. Conceptualization of medical doctors in the Hindu, Russian and Kazakh language consciousness includes both universal and ethno-specific features. The results of the study integrate the experiences of different nations simplifying the perception of their peculiarities, and may have a positive impact on cross-cultural interactions.