Book Review: The Qualified Self: Social Media and the Accounting of Everyday Life by Lee Humphreys

regulation. Scholars and students who are interested in examining platformization would benefit from reading this insightful work. As a notable contribution to the field of mobile media and platform studies, it attempts to move beyond a Western-centric view and highlights the fragmentation of platform governance as illuminated in the case studies covered across several chapters. Furthermore, it also prompts readers to pay close attention to the ideological conflicts shaping the processes and outcomes of regulating platforms. Indeed, by emphasizing the need for a critical analysis of the role played by multiple systems and actors in platform governance, the book serves as a valuable entry point for understanding the possibilities and politics of integrating platforms in an increasingly interconnected society.