The UK, the EU, and COVID-19: Media reporting, the recontextualisation of Eurosceptic discourse, and the fait accompli of Brexit

This article analyses the relationship between the COVID-19 pandemic and the evolving United Kingdom (UK) Eurosceptic discourse in the context of the UK’s departure from the European Union (EU). It applies a mixed-method approach of content analysis and critical discourse analysis of newspaper reporting of the EU’s handling of the pandemic vis-à-vis the UK during the first lockdown and the rollout of the vaccination programme. During the first lockdown, UK newspapers opted for muted politicisation and polarisation – they downplayed the success of strategies within the EU Member States, but attacked the EU. While during the vaccination rollout they shifted to vocal politicisation and vaccine nationalism which praised the UK, heavily criticised the EU and claimed the EU’s Member States suffered as a result of EU incompetence. Against this backdrop the COVID-19 pandemic has put into motion a self-reinforcing discursive shift in which the UK’s ability to go it alone not only justifies Brexit, but serves to prove that it will be a success.