Technique and the Threat of Deethicalization

Students at a yoga school in southern India learn physically demanding sequences of āsana (posture, pose) that they conceptualize as tools with which to cultivate inner qualities. In a wide range of contexts, teachers and master practitioners insist that these techniques of the body must be executed in particular ways and accompanied by specific mental states if they are to have their intended ethical effects. Yoga is thus understood to combine outwardly observable technique with an unobservable yet essential, inner component. One consequence of this to which students and teachers are pervasively oriented is that the techniques become vulnerable to a kind of deethicalization by which they are “bleached” of their spiritual content and reduced to mere physical exercise. The paper begins by comparing concerns about deethicalization among yoga practitioners with similar ideas about folklorization among participants in a women’s mosque movement described by Mahmood (2012). I then turn to consider three semiotic processes relevant to the specific case: circumscription, performed demonstration and photographically enhanced entextualization.