了解医疗保健客户需求是利基市场盈利的关键。

Q4 Engineering

Textile Rental Pub Date : 1992-06-01

S C Weller

{"title":"了解医疗保健客户需求是利基市场盈利的关键。","authors":"S C Weller","doi":"","DOIUrl":null,"url":null,"abstract":"A potential $177 million-a-year market has been opened to textile rental operators, thanks to OSHA's recent ruling on bloodborne pathogens. Healthcare providers nationwide are now searching for solutions to their protective apparel needs. Such customer needs are what drive niche markets. Whether you've been serving the healthcare market for years or are just now targeting it, here are the marketing strategies you need.","PeriodicalId":39859,"journal":{"name":"Textile Rental","volume":"75 10","pages":"56, 58-62"},"PeriodicalIF":0.0000,"publicationDate":"1992-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Knowing healthcare customer needs key to profitable niche marketing.\",\"authors\":\"S C Weller\",\"doi\":\"\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"A potential $177 million-a-year market has been opened to textile rental operators, thanks to OSHA's recent ruling on bloodborne pathogens. Healthcare providers nationwide are now searching for solutions to their protective apparel needs. Such customer needs are what drive niche markets. Whether you've been serving the healthcare market for years or are just now targeting it, here are the marketing strategies you need.\",\"PeriodicalId\":39859,\"journal\":{\"name\":\"Textile Rental\",\"volume\":\"75 10\",\"pages\":\"56, 58-62\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1992-06-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Textile Rental\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q4\",\"JCRName\":\"Engineering\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Textile Rental","FirstCategoryId":"1085","ListUrlMain":"","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"Engineering","Score":null,"Total":0}

引用次数: 0

摘要

由于OSHA最近对血源性病原体的规定，一个每年1.77亿美元的潜在市场已经向纺织品租赁运营商开放。全国的医疗保健提供者正在寻找解决方案，以满足他们的防护服需求。正是这些客户需求推动了利基市场的发展。无论您是已经服务医疗保健市场多年，还是刚刚瞄准它，这里都是您需要的营销策略。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

本刊更多论文

Knowing healthcare customer needs key to profitable niche marketing.

A potential $177 million-a-year market has been opened to textile rental operators, thanks to OSHA's recent ruling on bloodborne pathogens. Healthcare providers nationwide are now searching for solutions to their protective apparel needs. Such customer needs are what drive niche markets. Whether you've been serving the healthcare market for years or are just now targeting it, here are the marketing strategies you need.

求助全文

通过发布文献求助，成功后即可免费获取论文全文。去求助

来源期刊

Textile Rental Engineering-Industrial and Manufacturing Engineering

自引率

0.00%

发文量