国际众筹项目的母区定位、国际化强度与融资绩效

IF 10.9 1区 管理学 Q1 ENGINEERING, INDUSTRIAL
Jianwei Hu , Xiuping Hua , Haolin Li , Agyenim Boateng
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引用次数: 0

摘要

本文通过测试全球市场渗透水平,考察国际奖励众筹活动是否有效吸引了全球支持者,并探讨母国定位和国际强度对众筹绩效的影响。从2009年到2019年,我们利用Kickstarter在科技领域的24,100个奖励众筹活动,发现本土特定地区的优势是众筹成功的重要决定因素。本研究还表明,母国取向正向调节跨国企业与众筹绩效的关系。最后,横断面测试揭示了母国地区优势在支持者的母国金融普惠和投资者保护水平上的异质影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Home region orientation, international intensity, and funding performance of international crowdfunding projects
This paper investigates whether international reward crowdfunding campaigns effectively attract global backers by testing the global market penetration level and explores the impact of home region orientation and international intensity on crowdfunding performance. Utilising 24,100 Kickstarter reward crowdfunding campaigns in the technology sector across the triad from 2009 to 2019, we find that home-region-specific advantages are important determinants of fundraising success. Our evidence also indicates that home region orientation positively moderates the multi-nationality-crowdfunding performance relationship. Lastly, cross-sectional tests reveal heterogeneous impacts of home-region advantages across backers’ home-country levels of financial inclusion and investor protection.
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来源期刊
Technovation
Technovation 管理科学-工程:工业
CiteScore
15.10
自引率
11.20%
发文量
208
审稿时长
91 days
期刊介绍: The interdisciplinary journal Technovation covers various aspects of technological innovation, exploring processes, products, and social impacts. It examines innovation in both process and product realms, including social innovations like regulatory frameworks and non-economic benefits. Topics range from emerging trends and capital for development to managing technology-intensive ventures and innovation in organizations of different sizes. It also discusses organizational structures, investment strategies for science and technology enterprises, and the roles of technological innovators. Additionally, it addresses technology transfer between developing countries and innovation across enterprise, political, and economic systems.
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