区块链技术下基于零售商利他主义偏好的溯源运营

IF 6.6 1区 计算机科学 Q1 Multidisciplinary
Chunming Xu;Yi Zhao;Chenchen Wu
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本文章由计算机程序翻译,如有差异,请以英文原文为准。
A Traceability-Based Operation with Retailer's Altruistic Preference Under Blockchain Technology
The application of Blockchain Technology (BT) makes consumers trace more product information and enhances their trust in the product brand, but it also brings cost pressure to some participants who adopt the technology. Thus, it is particularly important how to encourage and support more enterprises to participate in BT. This study incorporates the altruistic preference into a BT-enabled three-echelon supply chain consisting of a powerful retailer, a supplier, and a manufacturer. We investigate the optimal strategies of the supply chain in different scenarios: without and with the BT, and without and with the altruistic preference. Then, we explore the effects of the BT and the retailer's altruistic preference on the profit performance of the supply chain system. The results show that the retailer, the manufacturer, and the supplier do not always benefit from the traceability of the BT, and while the powerful retailer's altruistic preference decreases his or her own profit but increases the profits of the manufacturer, the supplier, and the entire supply chain. Finally, a profit redistribution mechanism is designed to coordinate the supply chain with the retailer's altruistic preference under the BT.
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来源期刊
Tsinghua Science and Technology
Tsinghua Science and Technology COMPUTER SCIENCE, INFORMATION SYSTEMSCOMPU-COMPUTER SCIENCE, SOFTWARE ENGINEERING
CiteScore
10.20
自引率
10.60%
发文量
2340
期刊介绍: Tsinghua Science and Technology (Tsinghua Sci Technol) started publication in 1996. It is an international academic journal sponsored by Tsinghua University and is published bimonthly. This journal aims at presenting the up-to-date scientific achievements in computer science, electronic engineering, and other IT fields. Contributions all over the world are welcome.
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