{"title":"你知道的越多......?信息披露、说服知识培训和政治契合度如何影响对定向政治广告的认知处理","authors":"Selina Noetzel, Alice Binder, Jörg Matthes","doi":"10.1080/02650487.2024.2390760","DOIUrl":null,"url":null,"abstract":"Scholars and policymakers call for disclosures and educational training to enhance citizens’ critical coping with targeted political advertising. Empirically, however, the effectiveness of such mea...","PeriodicalId":48111,"journal":{"name":"International Journal of Advertising","volume":null,"pages":null},"PeriodicalIF":5.3000,"publicationDate":"2024-08-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"The more you know…? How disclosures, persuasion knowledge training, and political fit impact Cognitive processing of targeted political ads\",\"authors\":\"Selina Noetzel, Alice Binder, Jörg Matthes\",\"doi\":\"10.1080/02650487.2024.2390760\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Scholars and policymakers call for disclosures and educational training to enhance citizens’ critical coping with targeted political advertising. Empirically, however, the effectiveness of such mea...\",\"PeriodicalId\":48111,\"journal\":{\"name\":\"International Journal of Advertising\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":5.3000,\"publicationDate\":\"2024-08-17\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International Journal of Advertising\",\"FirstCategoryId\":\"98\",\"ListUrlMain\":\"https://doi.org/10.1080/02650487.2024.2390760\",\"RegionNum\":3,\"RegionCategory\":\"管理学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"BUSINESS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Advertising","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1080/02650487.2024.2390760","RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"BUSINESS","Score":null,"Total":0}
The more you know…? How disclosures, persuasion knowledge training, and political fit impact Cognitive processing of targeted political ads
Scholars and policymakers call for disclosures and educational training to enhance citizens’ critical coping with targeted political advertising. Empirically, however, the effectiveness of such mea...