检验客户授权的中介作用:聊天机器人可用性对约旦商业银行客户满意度的影响

IF 3 Q2 BUSINESS
Haitham H. Alshibly, Asma Alwreikat, Rafaa Morgos, Murad Yousef Abuaddous
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引用次数: 0

摘要

本研究探讨了聊天机器人可用性对约旦商业银行客户满意度的影响,重点关注客户授权的中介作用。本研究采用定量方法,对约旦商业银行的客户满意度进行了分析。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Examining the mediating role of customer empowerment: the impact of chatbot usability on customer satisfaction in Jordanian commercial banks
This study examines the impact of chatbot usability on customer satisfaction in Jordanian commercial banks, focusing on the mediating role of customer empowerment. Using a quantitative approach, da...
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来源期刊
CiteScore
4.40
自引率
10.00%
发文量
301
审稿时长
16 weeks
期刊介绍: Cogent Business & Management is a fully peer-reviewed, open access journal with a mission to help researchers reach a truly global audience, interact with experts in their field, and discover new connections across diverse fields of research. Cogent Business & Management considers original research articles, reviews and letters in the following branches of business and management research: Accounting, Corporate Governance & Business Ethics Banking & Finance Information & Technology Management Management Marketing Operations Management.
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