从民族文化角度揭示虚拟代言人的吸引力对消费者行为的影响

{"title":"从民族文化角度揭示虚拟代言人的吸引力对消费者行为的影响","authors":"Shizhen Bai, Wei Zhang, Dingyao Yu","doi":"10.1007/s12144-024-06397-4","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":505173,"journal":{"name":"Current Psychology","volume":"11 7","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2024-08-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Uncovering effects of virtual endorser’s attractiveness on consumer behaviors from the perspective of national culture\",\"authors\":\"Shizhen Bai, Wei Zhang, Dingyao Yu\",\"doi\":\"10.1007/s12144-024-06397-4\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":505173,\"journal\":{\"name\":\"Current Psychology\",\"volume\":\"11 7\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2024-08-10\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Current Psychology\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1007/s12144-024-06397-4\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Current Psychology","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1007/s12144-024-06397-4","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}