{"title":"优化 GASC 的运营和可持续决策","authors":"Linrong Zhou, Guangxing Wei, Mengying Feng","doi":"10.4018/ijisscm.348065","DOIUrl":null,"url":null,"abstract":"This study delves into the operational decision-making and sustainability dynamics within a two-tier green agricultural supply chain (GASC), comprising a manufacturer and a retailer. By developing decision models for the manufacturer, both with and without outward altruism, we explore the intricate interplay of government subsidies, consumer green preferences, and manufacturers' altruistic behavior influencing operational efficiency and sustainability within the GASC based on the Stackelberg Game. Our findings underscore the intricate relationship between these factors and the retail pricing of green agricultural products. Specifically, we demonstrate that while the manufacturer's outward altruism is significant, the combined effects of government subsidies and consumer preferences exert substantial influence on pricing strategies. Moreover, we reveal that government subsidies, consumer preferences for sustainability, and manufacturers' altruistic actions collectively bolster the economic, environmental, and social dimensions of sustainability within the GASC.","PeriodicalId":44506,"journal":{"name":"International Journal of Information Systems and Supply Chain Management","volume":null,"pages":null},"PeriodicalIF":0.9000,"publicationDate":"2024-07-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Optimizing Operational and Sustainable Decisions for GASC\",\"authors\":\"Linrong Zhou, Guangxing Wei, Mengying Feng\",\"doi\":\"10.4018/ijisscm.348065\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This study delves into the operational decision-making and sustainability dynamics within a two-tier green agricultural supply chain (GASC), comprising a manufacturer and a retailer. By developing decision models for the manufacturer, both with and without outward altruism, we explore the intricate interplay of government subsidies, consumer green preferences, and manufacturers' altruistic behavior influencing operational efficiency and sustainability within the GASC based on the Stackelberg Game. Our findings underscore the intricate relationship between these factors and the retail pricing of green agricultural products. Specifically, we demonstrate that while the manufacturer's outward altruism is significant, the combined effects of government subsidies and consumer preferences exert substantial influence on pricing strategies. Moreover, we reveal that government subsidies, consumer preferences for sustainability, and manufacturers' altruistic actions collectively bolster the economic, environmental, and social dimensions of sustainability within the GASC.\",\"PeriodicalId\":44506,\"journal\":{\"name\":\"International Journal of Information Systems and Supply Chain Management\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.9000,\"publicationDate\":\"2024-07-17\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International Journal of Information Systems and Supply Chain Management\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.4018/ijisscm.348065\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q4\",\"JCRName\":\"MANAGEMENT\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Information Systems and Supply Chain Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4018/ijisscm.348065","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"MANAGEMENT","Score":null,"Total":0}
Optimizing Operational and Sustainable Decisions for GASC
This study delves into the operational decision-making and sustainability dynamics within a two-tier green agricultural supply chain (GASC), comprising a manufacturer and a retailer. By developing decision models for the manufacturer, both with and without outward altruism, we explore the intricate interplay of government subsidies, consumer green preferences, and manufacturers' altruistic behavior influencing operational efficiency and sustainability within the GASC based on the Stackelberg Game. Our findings underscore the intricate relationship between these factors and the retail pricing of green agricultural products. Specifically, we demonstrate that while the manufacturer's outward altruism is significant, the combined effects of government subsidies and consumer preferences exert substantial influence on pricing strategies. Moreover, we reveal that government subsidies, consumer preferences for sustainability, and manufacturers' altruistic actions collectively bolster the economic, environmental, and social dimensions of sustainability within the GASC.
期刊介绍:
The International Journal of Information Systems and Supply Chain Management (IJISSCM) provides a practical and comprehensive forum for exchanging novel research ideas or down-to-earth practices which bridge the latest information technology and supply chain management. IJISSCM encourages submissions on how various information systems improve supply chain management, as well as how the advancement of supply chain management tools affects the information systems growth. The aim of this journal is to bring together the expertise of people who have worked with supply chain management across the world for people in the field of information systems.