社会创业过程中制度逻辑的战略演变:多案例研究

IF 2 4区 管理学 Q3 BUSINESS
Yanfang Xu, Chunling Zhu
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引用次数: 0

摘要

摘要 虽然混合逻辑被广泛认为是最适合社会企业的制度逻辑,但这种混合逻辑为何以及如何在社会企业中发挥作用却未得到充分探讨。基于制度逻辑理论,我们开展了一项多案例研究,探讨在社会企业创业过程中,两种相互竞争的逻辑如何以及为什么会结合形成一种混合逻辑。研究数据来自对中国三家领先社会企业的社会企业家进行的半结构式深度访谈。我们将混合逻辑模式分为主导逻辑模式(包括社会主导逻辑模式和商业主导逻辑模式)和平等双重逻辑模式。我们发现,混合逻辑的采用受到社会企业类型和获取不同合法性的动机的影响。具体来说,综合性社会企业采用商业主导逻辑模式,而外部社会企业则采用社会主导逻辑模式来实现可持续发展。嵌入式社会企业可以在成立之初就采用平等的双重逻辑模式。我们的研究揭示了不同类型社会企业之间的动态关系、不同创业阶段采用的混合逻辑、获得不同合法性的动机以及经营成果,从而为战略性社会创业研究做出了贡献。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The Strategic Evolution of Institutional Logics Across Social Entrepreneurial Process: A Multiple Case Study
Abstract Although a hybrid logic is widely recognized as the best institutional logic for social enterprises, why and how such a hybrid logic works for social enterprises is under-explored. Based on the institutional logic theory, we conduct a multiple-case study to investigate how and why the two competing logics are combined to form a hybrid logic during social entrepreneurial process. Data are collected from the in-depth semi-structured interviews with social entrepreneurs from three leading social enterprises in China. We categorize a hybrid logic model as a dominant logic model, which includes a social-dominant logic model and a commercial-dominant logic model, and an equality of dual logic model. We find that the adoption of a hybrid logic is affected by the type of a social enterprise and the motivation to acquire different legitimacy. Specifically, an integrated social enterprise adopts a commercial-dominant logic model while an external social enterprise employs a social-dominant logic model to achieve sustainability. An embedded social enterprise can adopt an equality of dual logic model from its establishment. Our study contributes to research on strategic social entrepreneurship by revealing the dynamic relationship among different types of social enterprises, the adoption of a hybrid logic at different entrepreneurial stages, the motivation to acquire different legitimacy, and business outcomes.
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来源期刊
CiteScore
4.50
自引率
21.10%
发文量
51
期刊介绍: Entrepreneurship Research Journal (ERJ) was launched with an Inaugural Issue in 2011. Professor Ramona Zachary at Baruch College and Professor Chandra Mishra at Florida Atlantic University introduce a new forum for scholarly discussion on entrepreneurs and their activities, contexts, processes, strategies, and outcomes. Positioned as the premier new research journal within the field of entrepreneurship, ERJ seeks to encourage a scholarly exchange between researchers from any field of study who focus on entrepreneurs, and will include both theoretical and empirical articles, with priority being given to high quality theoretical and empirical papers that have managerial or public policy orientation as well as ramifications for entrepreneurship research overall. Topics: -Research Modeling, Design, and Methods: entrepreneurship theories and conceptualizations, entrepreneurship research methods. -The Individuals-Opportunities-Resources Nexus: nascent entrepreneurs, opportunity recognition, drivers of value creation, and emergence, innovation and technology entrepreneurs, entrepreneurial risk and reward, entrepreneurial cognition and behavior. -Inclusive of Near Environments: family entrepreneurship, networks, teams and alliances, venture capital and angel investor groups, entrepreneurial communities, hubs, clusters and public policy, social entrepreneurship. -Distinct Entrepreneurial Stage or Setting: entrepreneurial growth and strategy, boards, governance and leadership, corporate entrepreneurship, international and emerging market entrepreneurship.
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