THE EFFECT OF CRISIS MANAGEMENT PRACTICES IN THE MEDIA INDUSTRY ON THE WORK PERFORMANCE OF EMPLOYEES, THE MEDIATING ROLE OF TRUST IN CO-WORKERS

This research aims to examine "the mediating role of trust in colleagues in the effect of crisis management practices in the media sector on employees' job performance" especially for media workers who worked in the earthquake zone during the February 6 earthquake, under intense stress in the process and area where even basic needs such as eating, drinking, sink and shelter were limited. The universe of the research generally consists of employees currently working in the media sector in Ankara who worked or provided support in the region during the mentioned period. A quantitative research was conducted to determine the relationships between variables, and analysis methods such as SPSS, correlation analysis, hierarchical regression and Sobel test were adopted to test the hypotheses. In the research, it was found that crisis management positively affects job performance, crisis management positively affects the trust in colleagues, trust in colleagues positively affects job performance, and trust in colleagues has a partial mediating role in the effect of crisis management on job performance.