数字导向和企业社会责任活动对订单农业联盟关系稳定性的影响

IF 8.2 2区管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS

Information & Management Pub Date : 2024-04-02 DOI:10.1016/j.im.2024.103958

Jiabao Lin , Qinyao Zheng , Jose Benitez

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引用次数: 0

摘要

目前，人们对数字导向和企业社会责任活动如何共同影响联盟关系稳定性的认识仍然有限。本研究探讨了这两种战略导向对订单农业联盟关系稳定性的影响。以中国农业企业为样本，研究结果表明，这两种战略导向改善了农业企业与农户之间的关系质量，进而提高了联盟关系的稳定性。关系质量完全调节了数字导向对联盟关系稳定性的影响，部分调节了企业社会责任活动的影响。两种战略导向之间的平衡对联盟关系的稳定性至关重要。

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Impact of digital orientation and corporate social responsibility activities on the alliance relationship stability in contract farming

The current understanding of how digital orientation and corporate social responsibility activities collectively affect alliance relationship stability remains limited. This study explores the impact of these two strategic orientations on the alliance relationship stability in contract farming. Using a sample of Chinese agribusinesses, the results show that the two strategic orientations improve relationship quality between agribusinesses and farmers, which in turn enhances alliance relationship stability. Relationship quality fully mediates the effect of digital orientation on alliance relationship stability and partially mediates the effect of corporate social responsibility activities. The balance between the two strategic orientations is critical for alliance relationship stability.

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来源期刊

Information & Management 工程技术-计算机：信息系统

CiteScore

17.90

自引率

6.10%

发文量

123

审稿时长

1 months

期刊介绍： Information & Management is a publication that caters to researchers in the field of information systems as well as managers, professionals, administrators, and senior executives involved in designing, implementing, and managing Information Systems Applications.