{"title":"有用性对气候变化公益广告的双重态度和行为意向的影响:以大学生的看法为重点","authors":"Jong Woo Jun, Kyungsuk Bae","doi":"10.51652/ksmca.2024.23.1.3","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":207170,"journal":{"name":"Journal of Speech, Media & Communication Research","volume":"53 5","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2024-02-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Effects of Usefulness on Dual Attitudes and Behavioral Intentions of Public Service Announcements on Climate Change : A Focus on College Student’ Perception\",\"authors\":\"Jong Woo Jun, Kyungsuk Bae\",\"doi\":\"10.51652/ksmca.2024.23.1.3\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":207170,\"journal\":{\"name\":\"Journal of Speech, Media & Communication Research\",\"volume\":\"53 5\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2024-02-28\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Speech, Media & Communication Research\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.51652/ksmca.2024.23.1.3\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Speech, Media & Communication Research","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.51652/ksmca.2024.23.1.3","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Effects of Usefulness on Dual Attitudes and Behavioral Intentions of Public Service Announcements on Climate Change : A Focus on College Student’ Perception