手机对消费者决策过程中视觉注意力的干扰效应:凝视行为视角

Simona Bažantová, Michal Novák
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引用次数: 0

摘要

作为一个高度复杂的系统,视觉注意力被认为是一种稀缺资源。本研究调查了分心效应(特别是与购买决策无关的手机使用)对视觉注意力的影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The distracting effect of mobile phones on visual attention in consumer decision-making: a gaze behavior perspective
Visual attention as a highly complex system is considered a scarce source. This study investigates the distraction effect (specifically, mobile phone usage unrelated to purchasing decisions) on vis...
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