Future Research Prospects of Floriculture Industry from Management Perspective: A Bibliometric Analysis Using the SPAR-4-SLR Approach

Floriculture as a branch of the horticulture industry is still at a developing stage that needs to be assessed for further orientation in the areas of management, business and economics. The commercialization of ornamental plants and cut flowers is of recent origin in developing economies which have high growth potential, both in domestic and international markets. The study highlights the evolution of the floriculture industry having a management perspective and paving the way for future research directions. The paper conducts a bibliometric analysis and rigorous systematic review of 126 papers published in peer-reviewed journals related to the floriculture industry using the Scientific Procedures and Rationales for Systematic Literature Reviews (SPAR-4-SLR) protocol. The Biblioshiny function of R software and VOS viewer is used for the analysis. The intellectual structure of the floriculture literature is presented through bibliographic coupling and thematic cluster analysis. The findings indicate considerable opportunities for further investigations in the field of floriculture focusing on the inclusion of sustainability practices, the evolution and role of women farmers and entrepreneurs, and supply chain management of floriculture products.