ДОЦІЛЬНІСТЬ РЕГУЛЮВАННЯ ГОМЕОСТАЗУ СОЦІАЛЬНО-ЕКОНОМІЧНОГО ВІДТОРГНЕННЯ В УМОВАХ ФІНАНСОВОЇ ТУРБУЛЕНТНОСТІ

The presented study contains the author's vision of the main aspects and approaches to the possibility and expediency of regulating homeostasis of socio-economic rejection in the conditions of post-war economic instability and financial turbulence. The purpose of the study is to determine the feasibility of regulating homeostasis of socio-economic rejection in the context of systematization of modern provisions and concerns of leading financiers regarding the spread of financial recession trends. The methodological basis of the study was scientific publications and monographs, articles of journals and materials of scientific and practical conferences. The research content of scientific periodicals was used during the study; comparative critical analysis of existing approaches and methods of analysis of financial stability and tax burden; Statistical methods of analysis. The main hypothesis of the study was to assume the possibility of leveling socio-economic rejection at enterprises by introducing the latest financial and economic technologies of digital transformation and restoration of Ukraine's production potential. Presenting main material. It has been proven that the disturbing momentum of rejection occurs at the enterprise daily and every hour, namely: the need for education, science increases, differentiation in the income of employees increases, the level of competitiveness of the enterprise's products is changing, a new product or technology that produces at least two consequences is formed. In the first case, fluctuation is suppressed and a new balance arises, and all the indignation energy inside the enterprise is absorbed by the dynamics of the individual preferences of the enterprise. In the second case, fluctuation energy does not dissolve in new passions of individuals, but on the contrary, it remains and even increases, ensuring the formation of interest of the enterprise as such. Originality and practical importance. Categorization of socio-economic rejection, where substantiated, is a key tool for avoiding socio-economic rejection –– socio-dynamic multiplier of economic growth of an enterprise, which functions in the form of interaction of three components: social effect, employees' inclination to constructive and collective and collective work; A set of formal and informal institutions that ensure a combination of socio-economic effect with the tendency of employees to constructive actions. Conclusions and prospects for further research. To support the homeostasis of the enterprise, it is proposed to introduce a mechanism of homeostat, which is an appropriate complex of enterprise management systems, taking into account the capabilities and needs of employees, which includes an ensemble of signaling and regulatory systems of the enterprise, which are self-regulating, where management is only an element, not a supervisor. It is proposed to create an entity entity in the form of a set of long -term partnerships with all "interested parties" of the enterprise