“SHI JING” AND TRADITIONAL COLOR FROM THE POINT OF VIEW OF VISUAL PERCEPTION OF COLOR IMAGE

This article is based on the study of a literary work before the Qin era “Shi Jing” (“Book of Songs”). The article will analyze the combination of perceived color with the literary language before the Qin, realistic reproduction, and symbolic color combination of the color language of “Shi Jing” with a political and educational function through the transformation of visual perception of color. The literary language of color, the “native” traditional colors and the aesthetic characteristics of the Chinese nation will be studied, which is the key to the early formation of the perception of Chinese color culture. At the same time, the color vocabulary of “Shi Jing” and “Songs of Chu” will be compared, aesthetic similarities and differences, as well as symbolic meanings of color in classical works of the south and north of the country will be interpreted. The study of pre-Qin literature and Chinese color culture in three-dimensional space-time, rather than in isolation, deeply explores the aesthetics of traditional colors and the social utility of politics and religion. This need is due to the fact that visual-sensory color research in literary and artistic works is an investigation of the cultural and id “native” color culture demonstrates enormous political and pedagogical utility.