从媒介生态学角度看符号学和麦克卢汉的 "媒介即信息 "概念：探究

New Explorations Pub Date : 2023-11-23 DOI:10.7202/1107778ar

Robert K. Logan

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引用次数: 0

摘要

对符号学和媒体生态学进行了比较，并试图调和符号学和媒体生态学，将符号学的术语转化为媒体生态学的术语，反之亦然，将媒体生态学的术语转化为符号学的术语。还试图在这两种密切相关的传播学研究之间架起一座桥梁，创建一种符号学的媒体生态学和媒体生态学的符号学的混合研究。

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Semiotics from a Media Ecology Point of View and McLuhan’s Notion that “The Medium is the Message”: A Probe

Semiotics and media ecology are compared and an attempt is made to reconcile semiotics and media ecology and translate the terminology of semiotics into that of media ecology and vice versa that of media ecology into semiotics. An attempt is also made to create a bridge between these two closely related studies of communication to create a hybrid study of the media ecology of semiotics and the semiotics of media ecology.

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