艺术领域的企业社会责任活动：以韩国的表演制作公司为重点

IF 0.9 Q3 ECONOMICS

Organizations and Markets in Emerging Economies Pub Date : 2023-12-27 DOI:10.15388/omee.2023.14.6

HanYi Kang, Hyung-Deok Shin, Jihyon Park

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引用次数: 0

摘要

本研究旨在调查韩国文化艺术领域的企业社会责任活动。本研究重点关注演艺制作公司在政府推动下开展的企业社会责任活动。本研究从首尔戏剧中心发布的《2015 年大鹤路文化地图目录》中收集了 425 个戏剧演出数据样本，以考察演艺制作公司的哪些特征会影响到对 Nanum 票务计划的参与。我们利用这些数据进行了逻辑回归分析，以检验假设。在对多个条件进行控制后，我们发现制作公司的规模和演出类型对捐赠活动有显著影响。本研究将表演艺术制作公司视为社会贡献活动的主体，从而拓展了艺术和文化管理领域的企业社会责任实证研究领域。本研究还提出了在文化艺术领域拓展企业社会责任活动的政策启示。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文本刊更多论文

Corporate Social Responsibility Activities in Arts: Focusing on Performing Production Firms in South Korea

The purpose of this study was to investigate CSR activities in the field of arts and culture in South Korea. This study focused on government-driven CSR activities in performing arts production companies. The study collected 425 theater performance data samples from the 2015 Daehak-ro Culture Map Directory published by the Seoul Theater Center to examine which characteristics of performing arts production companies influence participation in the Nanum Ticket Program. Logistic regression analyses were performed with this data to test the hypotheses. After controlling several conditions, we found that the size of the production firm and the genre of the performance had significant effects on donation activities. In this study, the field of CSR empirical research in arts and cultural management was expanded by considering performing arts production companies as subjects of social contribution activities. This study also presents policy implications for expanding CSR activities in the field of arts and culture.

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来源期刊

Organizations and Markets in Emerging Economies ECONOMICS-

CiteScore

1.60

自引率

0.00%

发文量

审稿时长

20 weeks

期刊介绍： The journal aims to contribute to the development and dissemination of multidisciplinary knowledge on organizations and markets in emerging economies, to increase dialogue among scholars focused on a specific emerging economy or region and to encourage and give an outlet to high quality scholarship, both local and international, to this subject. Organizations and Markets in Emerging Economies welcomes analysis of emerging economies from the perspectives of organizational sciences, marketing, economics, finance and related disciplines. The journal appreciates studies that highlight specificities and patterns that occur in emerging economies and develop new empirical and theoretical knowledge on the subject.