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引用次数: 0
摘要
在历史上,教会曾多次面对新的文化、不同的语言和新的传播方式。在新的文化背景下传播福音,意味着要根据新媒体和新传播模式的特殊性,不断质疑福传的可能性。在过去的几十年里,随着互联网世界的发展,这一要求变得尤为重要,人们认识到在虚拟空间中存在的重要性,同时也注意到在新的数字环境中,福音的传播需要使用不同的语言:在这项研究中,作者分析了教会在虚拟世界中的福传活动,特别是两个福传平台的 YouTube 频道:Ascension Presents(美国)和 Nova Eva(克罗地亚)。作者分析了视频内容的发布频率、传播方式、录制地点、目标受众、主题和主角,勾勒出此类福传的基本特征,以及进一步行动的可能新路径。
Evangelizacija i novi mediji. Usporedba YouTube kanala “Ascension” i “Nova Eva”
Several times throughout history, the Church faced new cultures, different languages, and new ways of communication. The transmission of the Gospel, within the new cultural context, meant a constant questioning of the possibilities of evangelization, in accordance with the special nature of new media and new communication patterns. This request becomes particularly relevant in last decades with the world of the Internet, recognizing the importance of presence in virtual spaces, but also noticing that the proclamation of the Gospel presupposes the use of a different language in a new digital environment.In this study, the authors analyze the evangelization activity of the Church in the virtual world, in particular the YouTube channels of two evangelization platforms: Ascension Presents (USA) and the Nova Eva (Croatia). Analyzing the frequency of publication of video contents, the methods of transmission, location of recording, the intended audience, the topics and the protagonists, the authors delineate the basic characteristics of such evangelization, and new possible paths for further action.