运用正念理论提升公益旅游体验

IF 7.3 2区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Soyoung An , Thomas Eck , Kyle M. Woosnam , Li Jiang
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引用次数: 0

摘要

尽管志愿旅游在更广泛的旅游文献中得到了更多的关注,但对居民和游客之间的社会互动进行进一步研究的需求仍然普遍存在。本研究首次尝试将正念理论应用于志愿者旅游。本研究探讨了志愿者旅游者的正念、与居民的情感团结以及现场体验对目的地忠诚度的影响。因此,基于从过去两年中(2020年3月1日之前)参与志愿者旅游的348名中国居民中收集的数据,研究了一个结构模型,并提出了六个假设。结构方程建模结果显示,在情感团结、旅游体验和目的地忠诚度方面,先行词结构解释了44%至71%的差异,这通过六个支持的假设中的每一个都得到了证明。此外,情感团结提高了旅游体验,并导致目的地忠诚度。此外,更好的旅游体验增加了目的地的忠诚度。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Applying mindfulness theory to enhance voluntourism experiences

Though volunteer tourism has gained greater consideration in the broader tourism literature, the ubiquitous need to further investigate social interactions between residents and visitors remains strong. This research was the first attempt to apply mindfulness theory in a volunteer tourism context. The study explored the effects of volunteer tourists' mindfulness, their emotional solidarity with residents, and on-site experiences on loyalty to the destination. As such, a structural model was examined with six proposed hypotheses based on data collected from 348 Chinese residents who participated as volunteer tourists over the last two years, prior to March 1, 2020. Structural equation modelling results revealed that antecedent constructs explained between 44% and 71% of the variance in emotional solidarity, tourist experiences, and destination loyalty—as demonstrated through each of the six supported hypotheses. Additionally, emotional solidarity heightened tourist experiences and resulted in destination loyalty. Furthermore, better tourist experiences increased destination loyalty.

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来源期刊
CiteScore
15.60
自引率
3.40%
发文量
99
审稿时长
59 days
期刊介绍: Tourism Management Perspectives is an interdisciplinary journal that focuses on the planning and management of travel and tourism. It covers topics such as tourist experiences, their consequences for communities, economies, and environments, the creation of image, the shaping of tourist experiences and perceptions, and the management of tourist organizations and destinations. The journal's editorial board consists of experienced international professionals and it shares the board with Tourism Management. The journal covers socio-cultural, technological, planning, and policy aspects of international, national, and regional tourism, as well as specific management studies. It encourages papers that introduce new research methods and critique existing ones in the context of tourism research. The journal publishes empirical research articles and high-quality review articles on important topics and emerging themes that enhance the theoretical and conceptual understanding of key areas within travel and tourism management.
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