{"title":"以导游互动和真实场所为中介,探索历史叙事对文化遗产游客价值共创的影响","authors":"Aliana Man Wai Leong , Shih-Shuo Yeh , Yanqian Zhou , Chien-Wen Hung , Tzung-Cheng Huan","doi":"10.1016/j.tmp.2023.101198","DOIUrl":null,"url":null,"abstract":"<div><p>This study examines how storytelling contributes to co-creating tourists' experiences with tour guide interactions and authentic places, ultimately facilitating positive value co-creation and identifying specific generated values. This expansion of knowledge applies to cultural heritage tourism contexts. Purposive sampling and personal interviews were conducted at Macau International Airport, involving 499 respondents. The research reveals that historical storytelling significantly enhances tour guide interactions and perceptions of authentic places, with tour guide interaction partially mediating this effect. Moreover, tour guide interaction positively influences perceived educational, entertainment, experiential, and emotional values. Authentic places primarily amplify educational value, serving as a partial mediator between tour guide interaction and perceived education, and as a full mediator between tour guide interaction and perceived entertainment, experiential, and emotional values. These findings bridge knowledge gaps and provide valuable insights for tour guide training programs and tourism management strategies to elevate tourist engagement and satisfaction in historical sites.</p></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":null,"pages":null},"PeriodicalIF":7.3000,"publicationDate":"2023-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.sciencedirect.com/science/article/pii/S2211973623001265/pdfft?md5=9e85b496cc0d57fe40c20bb1436b6ba3&pid=1-s2.0-S2211973623001265-main.pdf","citationCount":"0","resultStr":"{\"title\":\"Exploring the influence of historical storytelling on cultural heritage tourists' value co-creation using tour guide interaction and authentic place as mediators\",\"authors\":\"Aliana Man Wai Leong , Shih-Shuo Yeh , Yanqian Zhou , Chien-Wen Hung , Tzung-Cheng Huan\",\"doi\":\"10.1016/j.tmp.2023.101198\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"<div><p>This study examines how storytelling contributes to co-creating tourists' experiences with tour guide interactions and authentic places, ultimately facilitating positive value co-creation and identifying specific generated values. This expansion of knowledge applies to cultural heritage tourism contexts. Purposive sampling and personal interviews were conducted at Macau International Airport, involving 499 respondents. The research reveals that historical storytelling significantly enhances tour guide interactions and perceptions of authentic places, with tour guide interaction partially mediating this effect. Moreover, tour guide interaction positively influences perceived educational, entertainment, experiential, and emotional values. Authentic places primarily amplify educational value, serving as a partial mediator between tour guide interaction and perceived education, and as a full mediator between tour guide interaction and perceived entertainment, experiential, and emotional values. These findings bridge knowledge gaps and provide valuable insights for tour guide training programs and tourism management strategies to elevate tourist engagement and satisfaction in historical sites.</p></div>\",\"PeriodicalId\":48141,\"journal\":{\"name\":\"Tourism Management Perspectives\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":7.3000,\"publicationDate\":\"2023-11-20\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"https://www.sciencedirect.com/science/article/pii/S2211973623001265/pdfft?md5=9e85b496cc0d57fe40c20bb1436b6ba3&pid=1-s2.0-S2211973623001265-main.pdf\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Tourism Management Perspectives\",\"FirstCategoryId\":\"91\",\"ListUrlMain\":\"https://www.sciencedirect.com/science/article/pii/S2211973623001265\",\"RegionNum\":2,\"RegionCategory\":\"管理学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"HOSPITALITY, LEISURE, SPORT & TOURISM\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Tourism Management Perspectives","FirstCategoryId":"91","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S2211973623001265","RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
Exploring the influence of historical storytelling on cultural heritage tourists' value co-creation using tour guide interaction and authentic place as mediators
This study examines how storytelling contributes to co-creating tourists' experiences with tour guide interactions and authentic places, ultimately facilitating positive value co-creation and identifying specific generated values. This expansion of knowledge applies to cultural heritage tourism contexts. Purposive sampling and personal interviews were conducted at Macau International Airport, involving 499 respondents. The research reveals that historical storytelling significantly enhances tour guide interactions and perceptions of authentic places, with tour guide interaction partially mediating this effect. Moreover, tour guide interaction positively influences perceived educational, entertainment, experiential, and emotional values. Authentic places primarily amplify educational value, serving as a partial mediator between tour guide interaction and perceived education, and as a full mediator between tour guide interaction and perceived entertainment, experiential, and emotional values. These findings bridge knowledge gaps and provide valuable insights for tour guide training programs and tourism management strategies to elevate tourist engagement and satisfaction in historical sites.
期刊介绍:
Tourism Management Perspectives is an interdisciplinary journal that focuses on the planning and management of travel and tourism. It covers topics such as tourist experiences, their consequences for communities, economies, and environments, the creation of image, the shaping of tourist experiences and perceptions, and the management of tourist organizations and destinations. The journal's editorial board consists of experienced international professionals and it shares the board with Tourism Management. The journal covers socio-cultural, technological, planning, and policy aspects of international, national, and regional tourism, as well as specific management studies. It encourages papers that introduce new research methods and critique existing ones in the context of tourism research. The journal publishes empirical research articles and high-quality review articles on important topics and emerging themes that enhance the theoretical and conceptual understanding of key areas within travel and tourism management.