Juan Lafarga Corona , José Fernando Gómez del Campo Estrada , Ricardo Harry Serrano Escobar
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引用次数: 0
摘要
这篇文章的目的是扩展关于Fundación Haciendas del Mundo玛雅人工作的信息,这是一个位于尤卡坦半岛的非营利组织。该基金会是一家墨西哥商业集团企业社会责任战略的一部分,该集团拥有位于尤卡坦和坎佩切的五家连锁酒店Las Haciendas。Las Haciendas项目的原则和方法与项目插入的初始社会经济情景进行了描述。随后,通过基金会的工作详细叙述了企业集团的社会责任战略,并在该战略中定位了工匠工作室项目,叙述了其演变过程并说明了其范围。
This text aims to expand the information about the work of the Fundación Haciendas del Mundo Maya, a nonprofit organization based in the Yucatan peninsula. The foundation is part of the csr strategy of a Mexican business group, owner of Las Haciendas, a chain of five hotels in Yucatan and campeche. The principles and approach of the project of Las Haciendas are described with the initial socioeconomic scenario where the project was inserted. Subsequently recounts in detail the strategy of social responsibility of the corporate group through the work of the foundation and locate within this strategy the artisan's workshops project, narrating its evolution and stating its scope.