运用区块链技术,提升企业在面对当代挑战和趋势时的竞争力

Marta Wiśniewska, Jakub Grabowski
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引用次数: 0

摘要

本文重点介绍了区块链技术作为支持企业竞争潜力的工具。理论考虑的主题是面对市场变化和当代趋势,主要是与COVID-19大流行的爆发和乌克兰战争有关的事件,与企业竞争力有关的问题。该出版物的主要部分致力于波兰市场上企业活动的决定因素,涉及区块链技术的实施。实证部分指出了区块链技术在大型企业中的本质和应用领域,以及区块链技术在所开展业务中实际应用的可能性。所进行的研究旨在分析将区块链技术视为增强企业竞争力的一个因素的可能性。与此同时,波兰的大型企业并没有意识到基于区块链的技术的能力,这可能是由于对其操作和功能的了解不足造成的。企业部门对区块链技术应用的复杂性和多功能性认识不足,可能会对该技术的进一步推广构成障碍。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
ENHANCING THE COMPETITIVENESS OF ENTERPRISES IN THE FACE OF CONTEMPORARY CHALLENGES AND TRENDS WITH THE USE OF BLOCKCHAIN TECHNOLOGY
The article focuses on blockchain technology as a tool for supporting enterprises’ competitive potential. The subject of the theoretical considerations was the issues related to the competitiveness of enterprises in the face of market changes and contemporary trends, primarily events associated with the outbreak of the COVID-19 pandemic and the war in Ukraine. The main part of the publication was devoted to the determinants of the activity of enterprises on the Polish market concerning the implementation of blockchain technology. The empirical part indicated, among others, the essence and areas of application of blockchain technology in large enterprises and the possibilities of its practical use in the conducted business. The research undertaken aimed to analyse the possibility of treating blockchain technology as a factor in strengthening the competitiveness of enterprises. At the same time, it was found that large enterprises in Poland do not perceive the capabilities of blockchain-based technology, which may result from insufficient knowledge of its operation and functionality. Low awareness of the complexity and versatility of blockchain technology applications in the corporate sector may constitute a barrier to further disseminating this technology.
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