Chloe Preece, Benedetta Cappellini, Gretchen Larsen, Anoop Bhogal-Nair, Alan Bradshaw, Andreas Chatzidakis, Christina Goulding, Debbie Isobel Keeling, Andrew Lindridge, Pauline Maclaran, Greg W. Marshall, Elizabeth Parsons
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Publish or perish: ensuring our journals don’t fail us
This omnibus paper brings together a number of esteemed editors and associate editors in order to share a variety of perspectives on academic publishing within the marketing discipline. Together, they provide glimpses into current thinking on some of the most pressing and current debates which we are struggling with, for example: impact, originality, bias, alienation, and the need for communities of thought. Polyvocally, this omnibus reflects on the many failures of our discipline and provides some routes forward in reframing our field’s epistemic assumptions.
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