可持续旅游目的地令人难忘的美食体验:来自克罗地亚的证据

IF 2.9 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM

European Journal of Tourism Research Pub Date : 2023-11-01 DOI:10.54055/ejtr.v36i.3156

Marina Laskarin Azic, Dora Rašan, Krešimir Mikinac

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引用次数: 0

摘要

本研究的目的是研究感知质量方面(PQ)、令人难忘的美食体验(MGE)和游客行为意图(BI)在克罗地亚伊斯特拉和Međimurje两个可持续目的地之间的关系(直接和间接)的本质。通过问卷调查收集了414名受访者的样本。为了检验PQ、MGE和BI之间的关系，对原始数据进行PLS-SEM分析。这项研究的结果表明，与Međimurje相比，伊斯特拉岛的MGE和BI之间存在更强的直接关系。此外，在伊斯特拉的游客中，MGE被证明是当地食物(LF)与游客BI之间更强的调节因子。通过跟踪这两个可持续目的地的研究结果，dmo可以创建可持续的美食路线，并特别关注促进MGE的关键质量要素。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Memorable gastronomic experience in sustainable tourism destinations: evidence from Croatia

The aim of this study is to examine the nature of the relationship (direct and indirect) between perceived quality aspects (PQ), memorable gastronomic experiences (MGE) and tourist behavioral intentions (BI) in two sustainable destinations in Croatia - Istra and Međimurje. A sample of 414 respondents was collected through a questionnaire. To examine the relationships between PQ, MGE and BI, the primary data were then subjected to PLS-SEM analysis. The findings of this study indicate that a stronger direct relationship between MGE and BI was found in Istria compared to Međimurje. Moreover, among tourists who visited Istria, MGE proved to be a stronger moderator between local food (LF) and BI of tourists. By following the research results in both sustainable destinations, DMOs can create sustainable gastronomic routes with special attention to key elements of quality that promote the MGE.

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来源期刊

European Journal of Tourism Research HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

5.00

自引率

8.70%

发文量

审稿时长

25 weeks

期刊介绍： The European Journal of Tourism Research is an open access academic journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as tourism management, tourism marketing, tourism sociology, psychology in tourism, tourism geography, political sciences in tourism, mathematics, tourism statistics, tourism anthropology, culture and tourism, heritage and tourism, national identity and tourism, information technologies in tourism and others are invited.