生成性人工智能对旅游和酒店业学术研究和高等教育的影响

IF 3.6 3区 管理学 Q1 ECONOMICS
Tarik Dogru, Nathana Line, Lydia Hanks, Fulya Acikgoz, Je’Anna Abbott, Selim Bakir, Adiyukh Berbekova, Anil Bilgihan, Ali Iskender, Murat Kizildag, Minwoo Lee, Woojin Lee, Sean McGinley, Makarand Mody, Irem Onder, Ozgur Ozdemir, Courtney Suess
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引用次数: 0

摘要

本研究的目的是批判性地回顾生成式人工智能(GAI)工具对旅游和酒店(TH)领域的高等教育和研究的影响。本文通过理论视角确定了这些GAI应用程序的功能和含义。在TH教育中采用GAI可以促进个性化的学习体验,提高学生的技术能力,营造更加多元化和包容性的学习环境。对于学术研究,支持ai的技术可能会以各种方式彻底改变数据收集、分析和写作。但是,必须考虑与收养有关的多种道德和法律问题。在本文的最后,我们提出了十个讨论问题,旨在促进关于在TH教育和研究中采用GAI工具的对话。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The implications of generative artificial intelligence in academic research and higher education in tourism and hospitality
The purpose of this study is to critically review the effect of generative artificial intelligence (GAI) tools on higher education and research in the tourism and hospitality (TH) field. This manuscript identifies capabilities and implications of these GAI applications through a theoretical lens. GAI adoption in TH education can facilitate personalized learning experiences, enhance the technological competence of students, and foster a more diverse and inclusive learning environment. For academic research, GAI-enabled technologies may revolutionize data collection, analysis, and writing in a myriad of ways. However, there are multiple ethical and legal concerns associated with adoption that must be considered. At the end of this paper, we propose ten discussion questions aimed at stimulating conversation about adoption of GAI tools in TH education and research.
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来源期刊
Tourism Economics
Tourism Economics Multiple-
CiteScore
9.30
自引率
11.40%
发文量
90
期刊介绍: Tourism Economics, published quarterly, covers the business aspects of tourism in the wider context. It takes account of constraints on development, such as social and community interests and the sustainable use of tourism and recreation resources, and inputs into the production process. The definition of tourism used includes tourist trips taken for all purposes, embracing both stay and day visitors. Articles address the components of the tourism product (accommodation; restaurants; merchandizing; attractions; transport; entertainment; tourist activities); and the economic organization of tourism at micro and macro levels (market structure; role of public/private sectors; community interests; strategic planning; marketing; finance; economic development).
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