新冠肺炎大流行时代旅游企业管理探析

IF 1.6 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM
Mehdi Hajilo, Siavash Imeni Gheshlagh, Mahshid Mohammadian, Ali Iskender
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引用次数: 0

摘要

摘要旅行社在支持旅游者和促进就业方面起着举足轻重的作用。本研究考察了旅行社经理在COVID-19大流行背景下的政策和策略,以及他们对政府政策作为外部业务促进因素的态度。收集了191家旅行社经理的数据,并使用SPSS软件进行分析。结果表明,管理者们没有采用创新的方法,而是主要采取直接的解决方案,如裁员、关闭企业和削减工资。此外,由旅行社经理评估的关于政府支持、政策和绩效的调查结果表明,政府在财政、社会文化和IT领域存在不足。我们的研究结果对关注旅游业未来繁荣的旅游管理者、决策者和政府具有启示意义。关键词:旅游企业covid -19大流行旅行社经理政府政策伊朗披露声明作者未报告潜在利益冲突。作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:作者简介:Siavash Imeni Gheshlagh是科学文化大学的助理教授,专攻旅游管理和可持续旅游。Mahshid Mohammadian拥有旅游管理硕士学位,并在酒店和旅行社行业拥有丰富的经验。Ali Iskender是西卡罗莱纳大学的兼职教师,专门研究旅游和酒店业的技术和可持续发展。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Analysis of tourism business management in the COVID-19 pandemic era
ABSTRACTTravel agencies play a pivotal role in supporting tourists and fostering employment. This study examined the policies and strategies of travel agency managers in the context of the COVID-19 pandemic and their attitudes towards government policies as external business facilitators. Data were collected from 191 travel agency managers and analysed using SPSS software. The results indicate that, instead of implementing innovative approaches, managers primarily resorted to straightforward solutions such as downsizing employees, closing businesses, and cutting wages. Furthermore, the findings concerning government support, policies, and performance, as assessed by travel agency managers, demonstrate government inadequacies in financial, socio-cultural, and IT domains. Our findings have implications for tourism managers, decision-makers, and governments concerned with the future prosperity of tourism businesses.KEYWORDS: Tourism businessesCOVID-19 pandemictravel agency managersgovernment policiesIran Disclosure statementNo potential conflict of interest was reported by the author(s).Additional informationNotes on contributorsMehdi HajiloMehdi Hajilou is a Research Associate at the University of South Carolina, specializing in sustainable tourism, tourism analytics, and tourism geographies.Siavash Imeni GheshlaghSiavash Imeni Gheshlagh is an Assistant Professor at the University of Science and Culture, specializing in tourism management and sustainable tourism.Mahshid MohammadianMahshid Mohammadian holds a master’s degree in tourism management and has extensive experience in the hospitality and travel agencies industry.Ali IskenderAli Iskender is an adjunct faculty at Western Carolina University, specializing in technology and sustainability in tourism and hospitality studies.
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来源期刊
CiteScore
5.20
自引率
3.80%
发文量
74
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