论供应链上下游企业的合作与竞争

Lu Sun, Yan Ma
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引用次数: 4

摘要

本文从博弈论的竞争与合作观点出发,探讨了供应商、制造商和零售商三者之间的竞争关系。它由两部分组成。第一部分分析了供应商与零售商之间的两层竞争模式;第二部分增加了供应商,建立了三层竞争模式,将零售商的活动分为合作与竞争两类进行分析;对于主要讨论的目标零售商,由于可选的上游制造商不相同,所提供产品的价格和数量也不同,零售商必须根据实际成本来确定购买的商品数量。本文的主要意图是从零售商的角度出发,通过制定一个博弈模型,通过对参考数据的检验,考察博弈论下零售商的各种竞争形式。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
On cooperation and competition between upstream and downstream companies in supply chain
This article explores the competition relationship between three subjects: suppliers, manufacturers and retailers in light of perceptions of competition and cooperation in game theory. It is structured in two parts. First part is an analysis on a two-tier competition mode between suppliers and retailers; in the second part, suppliers are added therein and three-tier competition mode is established, next the analysis is conducted by categorizing retailers' activities into two kinds: cooperation and competion; As for targeted retailers, which are the main subject for discussion, due to the fact that optional upstream manufacturers are unsame and prices and quantities of products they provide are different, retailers have to determine quantity of goods to purchase according to actual costs. The major intent of this article is to, from the perspective of retailers, via formulating a game mode, through testing of reference data, examine a variety of forms of retailers' copetition under game theory.
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