Muru’ah and Self-presentation through Virtual Display of Affection in UNISBA Female Students

Virtual Display of Affection is an activity or activity showing off intimacy in the virtual world in the form of visual, audio visual, image, or intimate text posted to social media. Virtual Display of Affection are active in using social media including Instagram and often present themselves on social media. The purpose of this study was to see muru'ah and self-presentation at the students of Bandung Islamic University who conducted a Virtual Display of Affection. The method of this research is a descriptive study with female students who meet the criteria of Bandung Islamic University students who are still active, hooded and have a partner and do a Virtual Display of Affection. The result from this research are, in general, the female students who do Virtual Display of Affection have a high level muru’ah, its mean that students have an effort to build respect or a good self-image according to the instructions of Allah and His Messenger, especially in carrying out their role as students. And then, the female students who have boyfriends have a low self-presentation, it’s means that they are not be able to present themselves to others, and they also tend not to show intimacy both in the real world and the virtual world. Keywords—Muru’ah; self-presentation; virtual display of affection