{"title":"具有配置外部性的广义二次价格拍卖中的贝叶斯-纳什均衡","authors":"Zongwei Lu, Christian Riis","doi":"10.2139/ssrn.2778533","DOIUrl":null,"url":null,"abstract":"In this paper, we investigate an incomplete information model of generalized second price auctions with allocative externalities originating from the heterogeneous match rates of bidders. A novel feature of our model is that it generates endogenous click-through rates (CTRs). In this setting, we establish existence of symmetric efficient equilibria for common classes of primitives. This contrasts with the findings of Gomes and Sweeney (2014), who study a similar model but with fixed CTRs. Moreover, non-existence results require strong assumptions on the primitives of the model. We conclude that existence of equilibria in GSP with incomplete information is quite general.","PeriodicalId":393761,"journal":{"name":"ERN: Other Game Theory & Bargaining Theory (Topic)","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2016-05-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"Bayes-Nash Equilibria in Generalized Second Price Auctions with Allocative Externalities\",\"authors\":\"Zongwei Lu, Christian Riis\",\"doi\":\"10.2139/ssrn.2778533\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"In this paper, we investigate an incomplete information model of generalized second price auctions with allocative externalities originating from the heterogeneous match rates of bidders. A novel feature of our model is that it generates endogenous click-through rates (CTRs). In this setting, we establish existence of symmetric efficient equilibria for common classes of primitives. This contrasts with the findings of Gomes and Sweeney (2014), who study a similar model but with fixed CTRs. Moreover, non-existence results require strong assumptions on the primitives of the model. We conclude that existence of equilibria in GSP with incomplete information is quite general.\",\"PeriodicalId\":393761,\"journal\":{\"name\":\"ERN: Other Game Theory & Bargaining Theory (Topic)\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2016-05-10\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"ERN: Other Game Theory & Bargaining Theory (Topic)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.2139/ssrn.2778533\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"ERN: Other Game Theory & Bargaining Theory (Topic)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.2139/ssrn.2778533","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Bayes-Nash Equilibria in Generalized Second Price Auctions with Allocative Externalities
In this paper, we investigate an incomplete information model of generalized second price auctions with allocative externalities originating from the heterogeneous match rates of bidders. A novel feature of our model is that it generates endogenous click-through rates (CTRs). In this setting, we establish existence of symmetric efficient equilibria for common classes of primitives. This contrasts with the findings of Gomes and Sweeney (2014), who study a similar model but with fixed CTRs. Moreover, non-existence results require strong assumptions on the primitives of the model. We conclude that existence of equilibria in GSP with incomplete information is quite general.