{"title":"感知易用性、服务质量、价格公平和信任对巴东市Go-Car用户满意度的影响","authors":"Ofidia Ayunda, Yasri Yasri, S. Evanita","doi":"10.2991/PICEEBA2-18.2019.77","DOIUrl":null,"url":null,"abstract":"The purpose of this study was to analyze the effect of perceived ease of use, service quality, price fairness, and trust in the satisfaction of Go-Car users in Padang City. The population of this study were all Go-Car users in Padang City (online taxis) with a total sample of 110 respondents. The analysis technique used is multiple linear regression analysis. The results showed that Perceived ease of use, service quality, Price fairness, and trust had a significant effect on the satisfaction of Go-Car users in Padang City.","PeriodicalId":251790,"journal":{"name":"Proceedings of the 2nd Padang International Conference on Education, Economics, Business and Accounting (PICEEBA-2 2018)","volume":"7 4","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"Effect of Perceived Ease of Use, Service Quality, Price Fairness, and Trust on Go-Car User Satisfaction in Padang City\",\"authors\":\"Ofidia Ayunda, Yasri Yasri, S. Evanita\",\"doi\":\"10.2991/PICEEBA2-18.2019.77\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The purpose of this study was to analyze the effect of perceived ease of use, service quality, price fairness, and trust in the satisfaction of Go-Car users in Padang City. The population of this study were all Go-Car users in Padang City (online taxis) with a total sample of 110 respondents. The analysis technique used is multiple linear regression analysis. The results showed that Perceived ease of use, service quality, Price fairness, and trust had a significant effect on the satisfaction of Go-Car users in Padang City.\",\"PeriodicalId\":251790,\"journal\":{\"name\":\"Proceedings of the 2nd Padang International Conference on Education, Economics, Business and Accounting (PICEEBA-2 2018)\",\"volume\":\"7 4\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2019-04-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Proceedings of the 2nd Padang International Conference on Education, Economics, Business and Accounting (PICEEBA-2 2018)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.2991/PICEEBA2-18.2019.77\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings of the 2nd Padang International Conference on Education, Economics, Business and Accounting (PICEEBA-2 2018)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.2991/PICEEBA2-18.2019.77","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Effect of Perceived Ease of Use, Service Quality, Price Fairness, and Trust on Go-Car User Satisfaction in Padang City
The purpose of this study was to analyze the effect of perceived ease of use, service quality, price fairness, and trust in the satisfaction of Go-Car users in Padang City. The population of this study were all Go-Car users in Padang City (online taxis) with a total sample of 110 respondents. The analysis technique used is multiple linear regression analysis. The results showed that Perceived ease of use, service quality, Price fairness, and trust had a significant effect on the satisfaction of Go-Car users in Padang City.