{"title":"电子竞技传播发展视角下的中国网络民族主义研究","authors":"Hong Zhao","doi":"10.2991/ERSS-18.2019.159","DOIUrl":null,"url":null,"abstract":". With the development of the Times, the progress of information technology, China's e-sports industry in the virtual environment of information technology construction continues to grow, and its emergence is also the inevitable result of the development of an era. In this paper, November 3, 2018 of IG to win as an example, this paper analyzes the theoretical basis of the effect of e-sports communication, the emergence and characteristics of network nationalism. E-sports, like traditional competitive sports, can give the audience a kind of collective honor and patriotic feelings. As a combination of internet and nationalism, contemporary Chinese network nationalism is a kind of attitude response based on people's strong self-confidence and pride, which is not only a social and political phenomenon, but also a social and cultural phenomenon. 2018-year One Month 3 Day, 2018 In the finals of the Heroes League Global Finals, Wang Sizun formed IG Squad to 3-0 sweeping the opposition and winning the championship is the first time since the birth of the Heroes league that mainland China has stood on the podium for the global Finals championship. News out, not only the circle of friends boiling, Weibo top five topics are dominated by IG, a network carnival kicked off. It is worth noting that, according to \"know-how data\", this IG in the winning event, central media participation reached 65.5%, the People's Daily, China Youth Network, China News Network and other central media are involved in the incident report, Guangming Network published in the text \" IG win, another new generation of sports power Dream \", the Communist Youth League Central, Global Times and other mainstream media have issued micro-Bogong IG. The attitude of the mainstream media is slowly changing, from the past to the national attention, in the common connection of the nation, the original subordinate to the \"youth subculture\" of the e-sports culture is gradually converging with the mainstream concept. E-sports, like other sporting competitions, are also seen as an opportunity for national glory. On the other hand, the nation itself provides a narrative framework for players, profoundly affecting the players ' preferences and values in the game, as the People's Daily commented: The tears of the players may not be for the champion, but for China and himself, who have long been unrecognized in the field of electric competition-expectations of the victory of the electric competition, It also contains a proposition that the Chinese and China should have international status in the context of cultural globalization.Since 1999 the establishment of the forum of powerful countries marks the beginning of the immobilization of China's cyber-nationalist activities, and the development of network nationalism has gone through nearly A years of time. During this period, great changes have taken place in the inducement factors, participation subjects, and forms of expression and contents of network nationalist activities. As a new nationalist trend of thought in the Internet era, network nationalism has the viewpoint of traditional nationalism, and presents different stage characteristics.","PeriodicalId":319724,"journal":{"name":"Proceedings of the 2018 International Workshop on Education Reform and Social Sciences (ERSS 2018)","volume":"19 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Research on China's Network Nationalism from the Perspective of the Spreading Development of E-Sports\",\"authors\":\"Hong Zhao\",\"doi\":\"10.2991/ERSS-18.2019.159\",\"DOIUrl\":null,\"url\":null,\"abstract\":\". With the development of the Times, the progress of information technology, China's e-sports industry in the virtual environment of information technology construction continues to grow, and its emergence is also the inevitable result of the development of an era. In this paper, November 3, 2018 of IG to win as an example, this paper analyzes the theoretical basis of the effect of e-sports communication, the emergence and characteristics of network nationalism. E-sports, like traditional competitive sports, can give the audience a kind of collective honor and patriotic feelings. As a combination of internet and nationalism, contemporary Chinese network nationalism is a kind of attitude response based on people's strong self-confidence and pride, which is not only a social and political phenomenon, but also a social and cultural phenomenon. 2018-year One Month 3 Day, 2018 In the finals of the Heroes League Global Finals, Wang Sizun formed IG Squad to 3-0 sweeping the opposition and winning the championship is the first time since the birth of the Heroes league that mainland China has stood on the podium for the global Finals championship. News out, not only the circle of friends boiling, Weibo top five topics are dominated by IG, a network carnival kicked off. It is worth noting that, according to \\\"know-how data\\\", this IG in the winning event, central media participation reached 65.5%, the People's Daily, China Youth Network, China News Network and other central media are involved in the incident report, Guangming Network published in the text \\\" IG win, another new generation of sports power Dream \\\", the Communist Youth League Central, Global Times and other mainstream media have issued micro-Bogong IG. The attitude of the mainstream media is slowly changing, from the past to the national attention, in the common connection of the nation, the original subordinate to the \\\"youth subculture\\\" of the e-sports culture is gradually converging with the mainstream concept. E-sports, like other sporting competitions, are also seen as an opportunity for national glory. On the other hand, the nation itself provides a narrative framework for players, profoundly affecting the players ' preferences and values in the game, as the People's Daily commented: The tears of the players may not be for the champion, but for China and himself, who have long been unrecognized in the field of electric competition-expectations of the victory of the electric competition, It also contains a proposition that the Chinese and China should have international status in the context of cultural globalization.Since 1999 the establishment of the forum of powerful countries marks the beginning of the immobilization of China's cyber-nationalist activities, and the development of network nationalism has gone through nearly A years of time. During this period, great changes have taken place in the inducement factors, participation subjects, and forms of expression and contents of network nationalist activities. As a new nationalist trend of thought in the Internet era, network nationalism has the viewpoint of traditional nationalism, and presents different stage characteristics.\",\"PeriodicalId\":319724,\"journal\":{\"name\":\"Proceedings of the 2018 International Workshop on Education Reform and Social Sciences (ERSS 2018)\",\"volume\":\"19 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1900-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Proceedings of the 2018 International Workshop on Education Reform and Social Sciences (ERSS 2018)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.2991/ERSS-18.2019.159\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings of the 2018 International Workshop on Education Reform and Social Sciences (ERSS 2018)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.2991/ERSS-18.2019.159","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
摘要
. 随着时代的发展,信息技术的进步,中国的电子竞技产业在信息化建设的虚拟环境中不断成长,而它的出现也是一个时代发展的必然结果。本文以2018年11月3日的IG to win为例,分析了电子竞技传播效应的理论基础、网络民族主义的产生及其特征。电子竞技和传统竞技体育一样,可以给观众一种集体荣誉感和爱国情怀。当代中国网络民族主义作为互联网与民族主义的结合体,是一种建立在人们强烈自信和自豪感基础上的态度反应,它不仅是一种社会政治现象,也是一种社会文化现象。2018年1月3日在英雄联盟全球总决赛决赛中,王思聪带领IG战队以3-0横扫对手,夺得冠军,这是英雄联盟诞生以来中国大陆首次站上全球总决赛冠军的领奖台。消息一出,不仅朋友圈沸腾,微博前五大话题也被IG霸占,一场网络狂欢拉开了帷幕。值得注意的是,据“知道数据”显示,本次IG中奖赛事中,中央媒体参与度达到65.5%,人民日报、中国青年网、中国新闻网等中央媒体均参与了事件报道,光明网在文中刊发《IG中奖,新一代体育强国的又一个梦想》,共青团中央、环球时报等主流媒体纷纷发布微博公IG。主流媒体的态度正在慢慢发生变化,从过去的全民关注,在全民的共同连接中,原本隶属于“青年亚文化”的电竞文化正逐渐与主流观念接轨。与其他体育比赛一样,电子竞技也被视为为国家争光的机会。另一方面,国家本身为玩家提供了一个叙事框架,深刻地影响着玩家在游戏中的偏好和价值观,正如《人民日报》所评论的那样:选手们的眼泪也许不是为了冠军,而是为了在电竞领域长期不被认可的中国和他自己——对电竞胜利的期待,也包含了一个在文化全球化背景下,中国人和中国应该具有国际地位的命题。自1999年强国论坛成立以来,标志着中国网络民族主义活动的定体化开始,网络民族主义的发展经历了近1年的时间。这一时期,网络民族主义活动的诱发因素、参与主体、表现形式和内容都发生了巨大变化。网络民族主义作为互联网时代一种新的民族主义思潮,既有传统民族主义的观点,又呈现出不同的阶段特征。
Research on China's Network Nationalism from the Perspective of the Spreading Development of E-Sports
. With the development of the Times, the progress of information technology, China's e-sports industry in the virtual environment of information technology construction continues to grow, and its emergence is also the inevitable result of the development of an era. In this paper, November 3, 2018 of IG to win as an example, this paper analyzes the theoretical basis of the effect of e-sports communication, the emergence and characteristics of network nationalism. E-sports, like traditional competitive sports, can give the audience a kind of collective honor and patriotic feelings. As a combination of internet and nationalism, contemporary Chinese network nationalism is a kind of attitude response based on people's strong self-confidence and pride, which is not only a social and political phenomenon, but also a social and cultural phenomenon. 2018-year One Month 3 Day, 2018 In the finals of the Heroes League Global Finals, Wang Sizun formed IG Squad to 3-0 sweeping the opposition and winning the championship is the first time since the birth of the Heroes league that mainland China has stood on the podium for the global Finals championship. News out, not only the circle of friends boiling, Weibo top five topics are dominated by IG, a network carnival kicked off. It is worth noting that, according to "know-how data", this IG in the winning event, central media participation reached 65.5%, the People's Daily, China Youth Network, China News Network and other central media are involved in the incident report, Guangming Network published in the text " IG win, another new generation of sports power Dream ", the Communist Youth League Central, Global Times and other mainstream media have issued micro-Bogong IG. The attitude of the mainstream media is slowly changing, from the past to the national attention, in the common connection of the nation, the original subordinate to the "youth subculture" of the e-sports culture is gradually converging with the mainstream concept. E-sports, like other sporting competitions, are also seen as an opportunity for national glory. On the other hand, the nation itself provides a narrative framework for players, profoundly affecting the players ' preferences and values in the game, as the People's Daily commented: The tears of the players may not be for the champion, but for China and himself, who have long been unrecognized in the field of electric competition-expectations of the victory of the electric competition, It also contains a proposition that the Chinese and China should have international status in the context of cultural globalization.Since 1999 the establishment of the forum of powerful countries marks the beginning of the immobilization of China's cyber-nationalist activities, and the development of network nationalism has gone through nearly A years of time. During this period, great changes have taken place in the inducement factors, participation subjects, and forms of expression and contents of network nationalist activities. As a new nationalist trend of thought in the Internet era, network nationalism has the viewpoint of traditional nationalism, and presents different stage characteristics.